How to Join
the Fashion Spot / All Things Vintage / History of Style : a remembrance of things past
FAQ Calendar Search Today's Posts Mark Forums Read Rules Links Mobile How to Join
Reply
 
Thread Tools Display Modes
31-10-2007
  1
flaunt the imperfection
 
softgrey's Avatar
 
Join Date: Jan 2004
Location: downtown...
Gender: femme
Posts: 50,718
1977 JC Penney's Catalog
got this today in an email from a friend...

get ready to laugh out loud....
i did not write the captions- but oh how i wish that i did!!!...

Last weekend I put an exhaust fan in the ceiling for my wife's grandfather. While my wife's brother and I were fitting the fan in between the joists, we found something under the insulation. What we found was this:
A JC Penney catalog from 1977. It's not often blog fodder just falls in my lap, but holy hell this was two solid inches of it, right there for the taking. I thumbed through it quickly and found my next dining room set, which is apparently made by adding upholstery to old barrels:

There's plenty more home furnishings where those came from, however I'm not going to bore you with that. Instead, I'm going to bore you with something else. The clothes.
The clothes are fantastic.

Just look at that belt. It's like a boob-job for your pants. He probably needed help just to lift it into place. The belt loops have to be three inches long. And way to pull them up to your armpits, grandpa.

This kid looks like he's pretending to be David Soul, who is pretending to be a cop who is pretending to be a pimp that everyone knows is really an undercover cop. Who is pretending to be 15.

This "all purpose jumpsuit" is, according to the description, equally appropriate for playing golf or simply relaxing around the house. Personally, I can't see wearing this unless you happen to be relaxing around
your cell in D-block. Even then, the only reason you should put this thing on is because the warden made you.

If you look at that picture quickly, it looks like Mr. Bob "No-pants" Saget has his hand in the other guy's pocket. In this case, he doesn't, although you can tell just by looking at them that it's happened - or if it hasn't happened it will. Oh yes. It will. As soon as he puts down his matching coffee cup.


If you wear this suit and
don't sell used cars for a living, I believe you can be fined and face serious repercussions, up to and including termination. Or imprisonment, in which case you'd be forced to wear that orange jumpsuit.

Dear god in heaven, I don't believe that color exists in nature. There is NO excuse for wearing either of these ensembles unless you're working as a body guard for the Lucky Charms leprechaun.
In this next one, Your Search For VALUE Ends at Penneys.

As does your search for chest hair.
And this -- Seriously. No words.
Oh wait, it turns out that there
are words after all. Those words are What. The. F*ck. I'm guessing the snap front gives you quick access to the chest hair. The little tie must be the pull tab. Also, judging by the sheer amount of matching his/hers outfits, I'm guessing that in 1977 it was considered pretty stylish for couples to dress alike. These couples look happy, don't they?
I am especially fond of this one, which I have entitled "Cowboy Chachi Loves You Best."And nothing showcases your everlasting love more than the commitment of matching bathing suits. That, and a blonde girl with a look on her face that says "I love the way your junk fights against that fabric."Then, after the lovin', you can relax in your one-piece matching terry cloth jumpsuits:

I could go on, but I'm tired, and my eyes hurt from this trip back in time. I think it's the colors. That said, I will leave you with these tasteful little numbers:


Man, that's sexy.

__________________
"It is not money that makes you well dressed: it is understanding."
ChristianDior




Last edited by La bordélique; 07-06-2010 at 11:36 AM.
  Reply With Quote
 
31-10-2007
  2
flaunt the imperfection
 
softgrey's Avatar
 
Join Date: Jan 2004
Location: downtown...
Gender: femme
Posts: 50,718
i had to edit slightly becuause there were too many images and thingies for one post..
you can read the original here...


http://15minutelunch.blogspot.com/20...ere-going.html


__________________
"It is not money that makes you well dressed: it is understanding."
ChristianDior



  Reply With Quote
31-10-2007
  3
V.I.P.
 
AlmostFamous's Avatar
 
Join Date: Feb 2003
Location: NY
Gender: femme
Posts: 3,790
Amazing.

  Reply With Quote
01-11-2007
  4
tfs star
 
miss6o's Avatar
 
Join Date: Jul 2005
Location: Finland & L.A.
Gender: femme
Posts: 1,706
looks so american...

__________________
Fashion is for fashion people, get out there now and break the rules
Check out my blog: Fashion Flux
  Reply With Quote
01-11-2007
  5
windowshopping
 
Join Date: Dec 2006
Location: Brazil
Gender: homme
Posts: 32
Couldn't you scan it all for us. It should be a very interesting material...

Thanks

Sergio Lessa

  Reply With Quote
01-11-2007
  6
flaunt the imperfection
 
softgrey's Avatar
 
Join Date: Jan 2004
Location: downtown...
Gender: femme
Posts: 50,718
if you read my post sergio.....
you will see that it was taken from the blog in the link above...

i do not actually have the catalog...
*oh i wish i did though!...

...

__________________
"It is not money that makes you well dressed: it is understanding."
ChristianDior



  Reply With Quote
01-11-2007
  7
V.I.P.
 
lucy92's Avatar
 
Join Date: Sep 2005
Gender: femme
Posts: 12,177
were his-n-her styles all that popular in the 70's?
the color schemes and patterns on these clothes are awful.

  Reply With Quote
01-11-2007
  8
rising star
 
princesslauren's Avatar
 
Join Date: Feb 2006
Location: USA
Gender: femme
Posts: 195
That had me laughing so much

__________________
“Art produces ugly things which frequently become more beautiful with time. Fashion, on the other hand, produces beautiful things which always become ugly with time.”

John Cocteau
  Reply With Quote
01-11-2007
  9
flaunt the imperfection
 
softgrey's Avatar
 
Join Date: Jan 2004
Location: downtown...
Gender: femme
Posts: 50,718
Quote:
Originally Posted by lucy92 View Post
were his-n-her styles all that popular in the 70's?
the color schemes and patterns on these clothes are awful.

it was his and her styles of clothing, hair cuts, etc...

that was the BIRTH of androgyny..
which was pioneered by Yves St Laurent around that time..

so it wasn't so much his and hers...
it was REALLY about UNISEX...
that was the era of the sexual revolution..

but his and hers is funnier......

__________________
"It is not money that makes you well dressed: it is understanding."
ChristianDior



  Reply With Quote
01-11-2007
  10
& b
 
Alejandro's Avatar
 
Join Date: Apr 2003
Location: MIAMI
Gender: homme
Posts: 14,092
ysl did the angrogyny thing in the late 60s. guess it took a while for it to catch on to the mainstream.

__________________
Homosexuality is God's way of insuring that the truly gifted aren't burdened with children.
  Reply With Quote
01-11-2007
  11
flaunt the imperfection
 
softgrey's Avatar
 
Join Date: Jan 2004
Location: downtown...
Gender: femme
Posts: 50,718
i think the androgyny thing was going on for most of the 70's...
we just don't have examples of that......

if anyone has any earlier catalogs i'd LOVE to see more of this kind of thing!...

__________________
"It is not money that makes you well dressed: it is understanding."
ChristianDior



  Reply With Quote
01-11-2007
  12
& b
 
Alejandro's Avatar
 
Join Date: Apr 2003
Location: MIAMI
Gender: homme
Posts: 14,092
don't forget rudi gernreich. he definitely also pioneered androgyny. better than ysl, imo. i think he's so underrated as to how influential he really was.

__________________
Homosexuality is God's way of insuring that the truly gifted aren't burdened with children.
  Reply With Quote
01-11-2007
  13
there is no fear
 
hfgl's Avatar
 
Join Date: May 2005
Location: NBC, Studio 6H
Gender: femme
Posts: 13,296
ahaha,thanks!

  Reply With Quote
01-11-2007
  14
Press escape to continue.
 
SomethingElse's Avatar
 
Join Date: Mar 2007
Gender: femme
Posts: 5,517
I laughed so hard, my stomach hurts. Thx, softgrey!

I think the mod movement in the 60s (Courrèges, Mary Quant, Rudi Gernreich) is a based on earlier ideas, actually. For example, there is Rosie the Riveter and women moving into the workforce around WWII which brought a strong androgenous trend into fashion. Women wearing men's clothing before that time was more of a novelty.

__________________
“Above all, remember that the most important thing you can take anywhere is not a Gucci bag or French-cut jeans; it's an open mind” Gail Rubin Bereny
  Reply With Quote
02-11-2007
  15
front row
 
More dancing's Avatar
 
Join Date: Feb 2006
Location: NYC
Gender: femme
Posts: 333
the all purpose jumpsuit hahaha

__________________
Frightened by the the bite though its no harsher than the bark.
  Reply With Quote
Reply
Previous Thread | Next Thread »

Tags
1977, catalog, jc, penney
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

monitoring_string = "058526dd2635cb6818386bfd373b82a4"


 
All times are GMT -5. The time now is 11:01 PM.
Powered by vBulletin®
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
TheFashionSpot.com is a property of TotallyHer Media, LLC, an Evolve Media LLC company. ©2014 All rights reserved.