Cecilia Dean of Visionaire & V publications was a guest speaker at "Creativity Now" event presented by Tokion mag. She's looked very beautiful & elegant in beige sleeveless top, black charmeuse skirt & black pointy-toe shoes. Here's what Cecilia had to say about Visionaire, Gap & not selling out:
on hard work: " when we first started on this project everyone told me not to do it. It was 1991, we were in a middle of recession. i had to go to all bookstores myself & tried to sell our first copies to them. we only had 7,000.00 to print our first copies & whatever money we made on that we invested in our second issue. we had no computer, no fax, no assistants."
on Gap: "We were approached by GAP to make a collaborative project together. we don't include ads in Visioanire, so GAP did this orange bag which comes wih publiciation. we were happy to work with them because we had full creative freedom & yet their budget allowed for opportunities we could never afford on our own."
on Conde Nast & indie publising: if the opportunity presented itself i dont think we would agree to be bought by Conde Nast or any other big publish. co. we like being indie. of course, wewant to reach a wider audience, and that's why we came up with V & we'll also have V MAN very soon. but if we sold to a big company, it would never be the same Visionaire. i would love it if we could print millions of copies of it, but it's not that kind of product. I understand that we charge a o of money for Visionaire but we're not making much money off it at all, this is just to cover our expenses"