It is the SAME shade of pink on everyone. It's a very cool pink so it's probably best for fair-skinned people who can carry off cool tones.
I returned mine.
Originally Posted by Avant Garde
I tried it at ulta. It turns your cheeks into a BRIGHT shade of pink. Link malibu barbie pink. The color also faded away very easily. A horrible product.
I have to chime in and say that I LOVE this blush. A little goes a long way. I usually put on a few layers - one and let it set for a bit, and repeat a few times as to not go overboard. On my skin - I fair skin with freckles - it's really a lovely, natural shade. I will never switch.