It was in the same series as the picture you posted (spring 2000). There's also one wear she's snapping the dog into an S&M muzzle. And then the statue campaign followed for fall 2000. I remember how much I loved those back then. Simple, yet funny, clever, and unforgettable.
Oh wow I totally forgot about those Fendi ads. What is that, fall 98? Wow such a long time ago! She even has a baguette in her clutches! Haha oh how I miss the late 90's.