Mariacarla Boscono, the only Italian model who has emerged in recent years…
Mariacarla Boscono, the only Italian model who has emerged in recent years. Beautiful and intelligent with a personality that is almost overwhelming.
For great simpatico we had become friends, but I could never convince myself to have her in my fashion show. During the casting or for one reason or another she was not chosen!
Rome, Piazza di Spagna (Spanish Steps), fashion show on national TV, steps of Trinita dei Monti, RAI (Italian TV) provided the models and Mariacarla was in the group. I was happy to see her again and to have her wearing my fashion!
The fashion show began, Cindy Crawford was also in the show with a beautiful striped dress.
Mariacarla’s turn arrived… beautiful… with a perfect dress and makeup. The steps of Piazza di Spagna are long… she slips at the fourth step and falls further… but, she triumphs and stands to the encouraging applause of the public!
When she returns backstage she melts into tears, I could say nothing to comfort her… she wanted to make a good impression in her first fashion show for Cavalli!
A few weeks later I had to submit a cast of models to the photographer Mario Testino for the new advertising campaign and I slipped in a photo of Mariacarla with the photos of the other models because of the feeling she transmitted to me!
Of all the photos of the models proposed Testino chose Mariacarla! I was happy for her and I approved his choice.
The shooting was beautiful… the advertising campaign wonderful… Mariacarla outstanding!
I’ve always been proud to have slightly contributed to her success!
i think he's mentioning an old fashion one-off show they used to do on italian television looong ago. i'm not sure when mariacarla started modelling but it's been years since they did that, late 90s early 00s at best. they used to have lots of famous models catwalking down the spanish steps wearing italian designers's pieces.