How to Join
the Fashion Spot / Front Row / Designers and Collections
FAQ Calendar Search Today's Posts Mark Forums Read Rules Links Mobile How to Join
Thread Tools Display Modes
Littleathquakes's Avatar
Join Date: Nov 2008
Location: NJ
Gender: homme
Posts: 5,087
Originally Posted by Ives927 View Post
So they're just selling what they're already selling, but decided to slap Altuzarra's name on it. What a smart idea!

  Reply With Quote
Phuel's Avatar
Join Date: Feb 2010
Location: Canada
Gender: homme
Posts: 1,265
Generic and bland-- and I'm being kind.

But, from a marketing angle, this makes sense. J. Crew already has a solid and established customer-base, and to many others, it's a "designer" brand worthy of prestige, so slapping some young, hip designer's name onto another commercial line of theirs just makes that line more attractive to some people-- for no other reason then that it has some designer's name on it, even if it's identical to anything else from J. Crew. The power of branding.

  Reply With Quote
Spike413's Avatar
Join Date: Feb 2004
Location: New York
Gender: homme
Posts: 14,597
Completely underwhelming, not to mention very overpriced for what it is.

Think of it in relation to the Prabal collection they did for holiday. Those pieces were well above J. Crew's usual pricepoint, but they seemed worth it because you were essentially getting a designer piece, that looked like the designer's work, for a fraction of that designer's retail price, yet it was all in keeping with J. Crew's image. This, on the other hand, bears no real resemblance to Altuzarra's work and is comprised of pieces that can be gotten anywhere...including J.Crew itself.

Did his company have any input on this whatsoever?

You need to move fashion forward when there's a reason to move fashion forward - Tom Ford

  Reply With Quote
LagerfeldBoy's Avatar
Join Date: Jul 2008
Location: Hollywood
Gender: homme
Posts: 4,265
Same J. Crew sh*t, designer label stamped.

Forever and Ever: Snejana/Natasha/Anja/Sasha Luss/Sasha P./Magdalena/Raquel/Hanne G./Freja/Mariacarla/Anna S./Erin W./ConstanceTUMBLR BLOG
  Reply With Quote
Previous Thread | Next Thread »

altuzarra, crew
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

monitoring_string = "058526dd2635cb6818386bfd373b82a4"

All times are GMT -5. The time now is 06:11 AM.
Powered by vBulletin®
Copyright ©2000 - 2015, Jelsoft Enterprises Ltd. is a property of TotallyHer Media, LLC, an Evolve Media LLC company. ©2015 All rights reserved.