She cut her teeth modelling for Monsoon lingerie, Agent Provocateur and graduated to the scantly-clad heights of Victoria's Secret. Next up for British beauty Rosie Huntington-Whiteley? Her own lingerie range of course.
The 25-year-old is teaming up with her current 'employer', high street giant Marks & Spencer. As the face of the retailer's Autograph range for the past two seasons, her foray into the world of design: Rosie for Autograph, is an extension of this special working relationship.
"M&S is an iconic British brand, adored by many so I'm very excited to be launching my debut lingerie line with them" said the Devon-born 25-year-old.
She added: "I thoroughly enjoyed collaborating with the design team to create my dream collection, and I'm looking forward to a fun and creative time ahead."
The Rosie for Autograph collection comprises 33 pieces adorned with rose-print motifs and deco-inspired detailing. Silk lingerie sets, camisoles and French knicker sets, and kimono style robes make up the offering.
The range will launch in selected stores and online in September. Marks & Spencer's executive director of clothing, Kate Bostock, said the retailer was "so pleased" to have Rosie on board.
"She really understands beautiful lingerie and what works on the body" said Bostock. "With all her modelling experience she has great eye for colour and style which, coupled with our extensive knowledge in lingerie design and technique, is a winning formula that we can't wait to share with our customers."
Huntington-Whiteley made her Sunday Times Rich List debut this year with an estimated wealth of £5 million, and recently joined Twitter to share her stylish goings-on with fans who were quick to follow her page. It looks like Rosie Huntington-Whiteley, the brand, is set for world domination. marksandspencer.com