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22-10-2011
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Oh no. I always appreaciated what Maud said about Amica, I hope the image content is ok though.

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22-10-2011
  17
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What a change, I would have not recognize Amica.
Hope the content is good. I'm happy that the one with Eva Herzigova is my favorite cover.

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23-10-2011
  18
scenester
 
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unfortunately the content is crap as well

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23-10-2011
  19
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^I second that
Ishi's story is so Flair, Derek Katella's one is so Grazia, Irina Shayk's thing is so nothing
Elisa Sednaoui has only six pics and Anne Hathaway by Craig McDean didn't save this.
The new staff should leave NOW

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23-10-2011
  20
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Eek, I cannot get over how dreadful the re-design is.

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25-10-2011
  21
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those covers are sooo early 90's. and not in a good way. i really dislike them all which is such a shame cause they have great models but the blew it...

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25-10-2011
  22
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JESSICA CLARKE by DEREK KETTELA





facebook / why not models via subway 123

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25-10-2011
  23
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newsstand.co.uk

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27-10-2011
  24
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journaux.fr

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27-10-2011
  25
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the second cover is awful...

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27-10-2011
  26
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well ok, jessica's ed is awesome.

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27-10-2011
  27
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the photos are good, but the log is sh!it man, sh1it, sh1t!

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27-10-2011
  28
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Oh no. what a tragic loss. Why....

this looks cheap...like Cosmo or something. what a terrible disappointment.

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03-11-2011
  29
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Quote:
Originally Posted by MulletProof View Post
NOOOOOOOO!

One of the last few standing and they give it a revamp?!, this looks horrible, and tacky, they did not need that. How disappointing. I only hope they didn't have the nerve to touch the contents too, although I guess it should be expected. UGH.
I second this as well as what Maud said. RIP my old and beloved Amica. Seems so many things and persons I cherished are disappearing from the surface of this planet (and sadly enough, not only in fashion).

What do they try to do? The world has already more than enough of these stupid mainstream publications and this revamp will not increase the sales in my opinion. Does Italy need another kind of Grazia-like magazines? They already can't count the ones they already have so this... Please leave this kind of mags to Silvio's press company and try to be creative...

Amica, the old one of course, used to be one of the last magazines to keep the spirit of pictures I have been liking for so long. And all in all the recent moves of many publications have led me to buy less and less mags. Unfortunately with the money I'll save not buying Amica anymore this will be one more box of cigarette per month...

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03-11-2011
  30
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Elisa Sednaoui by Driu + Tiago





fashiongonerogue

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2011, amica, elisa, eva, herzigova, irina, italy, november, sednaoui, shayk
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