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25-07-2008
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Banana Republic F/W 08.09 : Carolyn Murphy and Will Chalker by Tom Munro
from wwd...



Quote:
Banana Republic is 30 and the retailer is using the occasion to emphasize ó or proclaim ó that itís a lifestyle brand. ďWe are in the process of defining the brand as having more of a city style,Ē said Raul Martinez, executive creative director of Banana Republicís ad agency AR. So in its fall ad campaign, the brand went with a more well-known model ó Carolyn Murphy ó as its female face, versus the relative unknowns itís used in the last few seasons.

The campaign, shot by Tom Munro at Milk Studios, will launch with a 12-page insert in Vogue, Vanity Fair, Elle, GQ and Harperís Bazaar. The lengthy insert is a first, but Peter DeLuca, chief marketing officer, said it is necessary to tell a more complete story of what the brand is about.
i'll post the mens version tomorrow...

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25-07-2008
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yay will chalker!! miss him

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25-07-2008
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looks like another campaign cant remember which one

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25-07-2008
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^yea, i agree that it looks exactly like something else. it's the lighting i'm thinking. wooooooooooooah carolyn. looks striking. the title says "Will" with one "l" and not two. glad to see Will doing some work. i'm expecting it to look quite good due to such a dynamic duo

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Last edited by Mchunu; 25-07-2008 at 02:35 AM.
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25-07-2008
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Omg Gimme Will!

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25-07-2008
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mens...source: gap


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Last edited by kimair; 25-07-2008 at 01:22 PM.
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25-07-2008
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^ he looks dashing! thanks for posting kimair
the motion of his body looks a bit comical & animated, though.

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25-07-2008
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and 2 more of carolyn...same source


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25-07-2008
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one of the men's pics didn't show up...

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Last edited by kimair; 25-07-2008 at 01:27 PM.
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25-07-2008
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I like this, a bit plain. But I can't wait to see more. Carolyn looks amazing in the first picture, thanks for posting

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25-07-2008
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they look nice

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25-07-2008
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carolyn looks so beautiful!

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26-07-2008
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a little boring

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26-07-2008
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Carolyn is so BR to me, just perfect.

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26-07-2008
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These are lovely, esp. the men's shots. The Carolyn shots are a bit contrived, they do look like every other high end luxury ad, but I think that will appeal to people who want that look but can't quite afford it. There is something quite sweet and dashing though about the Men's.

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