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06-01-2008
  46
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Source | WWD | January 7, 2008



Quote:
For Bottega Veneta, advertising is about more than just promotion. It's art, too. Once again, the Italian fashion house has commissioned an artist to shoot its ad campaign for spring, tapping British photographer and video artist Sam Taylor-Wood. Famous for examining the nature of voyeurism — her body of work includes a film of David Beckham sleeping — Taylor-Wood brought her signature perspective to the Bottega Veneta shoot. "The imagery in the campaign captures the restraint and intimacy of spring's subtle, pale-hued clothing and accessories," the company said.

The ads were photographed in a single day in November in London, where Taylor-Wood, 40, lives with her husband, art dealer Jay Jopling, and two children. "Her sense of composition, her use of lighting, the psychological depth that she brings to pictures — she has a remarkable combination of abilities," Bottega Veneta creative director Tomas Maier said.

"For us, she brought a very compelling human dimension to the campaign, a dimension that's central to everything Bottega Veneta designs," Maier continued.

The campaign breaks in some fashion titles beginning this week.

Taylor-Wood follows fellow artists Annie Leibovitz (fall 2007); Tina Barney (spring 2007); Lord Snowdon (fall 2006); Stephen Shore (spring 2006), and Philip-Lorca diCorcia (fall 2005)

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06-01-2008
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The shots get lovelier, I must say Thanks MMA!

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07-01-2008
  48
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Alyona

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07-01-2008
  49
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Quote:
Originally Posted by raxtan View Post
haha i only focus that if the sofa is too tiny??
but i like the atmosphere!
I find that odd too. The sofa and Alyona are so small compared to Thibault

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07-01-2008
  50
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to bad Alyona is not mentioned in the article.

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07-01-2008
  51
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OMG Thibault is barefooted!!!!!! yay!!!! sexy

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07-01-2008
  52
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Second shot is better than the first. Funny that it was said, I also thought immediatly of IKEA

Last seasons were somehow more interesting though. But this concept wouldve been nice with a beautiful model (Alyona looks better than ever, but that doesn't mean too much ) and somehow more... windows.

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07-01-2008
  53
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they look cute, but i liked the last seasons way better than these. they were better

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08-01-2008
  54
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i actually love this season!!!! Its so diffrent but amazing i love it!!!

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11-01-2008
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Omg I love this so much Thank you MMA!

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11-01-2008
  56
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this is better than last season!

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11-01-2008
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Refreshing, although I wish that they kept Leibovitz.

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16-01-2008
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scanned from German Elle Feb 08

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19-01-2008
  59
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I think it's puuuuuuurdy.

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20-01-2008
  60
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It's not a bad campaign, but the images are not exciting at all. It's so safe.

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2008, alyona, bottega, oberlin, osmanova, s or s, sam, taylorwood, thibault, veneta
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