How to Join
the Fashion Spot / Visualizing Fashion / Ad Campaigns
FAQ Calendar Search Today's Posts Mark Forums Read Rules Links Mobile How to Join
Reply
 
Thread Tools Display Modes
12-07-2012
  1
V.I.P.
 
visualoptimism's Avatar
 
Join Date: Jan 2011
Location: wonderland
Gender: femme
Posts: 7,324
Christian Dior Miss Dior Handbags F/W 12.13 : Mila Kunis by Mario Sorrenti


Quote:
L.A. WOMAN: Returning for a second Dior campaign in support of the Miss Dior handbag, actress Mila Kunis slipped into the skin of a Fifties Hollywood star — a bouffant hairstyle accentuating the glamorous, retro mood.


The black-and-white spots, photographed in Los Angeles by Mario Sorrenti with styling by Carine Roitfeld, depict Kunis as the kind of woman accustomed to attention from throngs of paparazzi, and to smoldering in front of the camera. The young actress, who won wide acclaim for her turn in 2010’s “Black Swan,” is currently on screens in the Seth MacFarlane comedy “Ted.”

The worldwide campaign for Dior is to make its debut in the August issue of Elle Hong Kong on July 21, followed by a range of September issues, including Bazaar and Tatler in the U.K., Vanity Fair in the U.S. and Vogue Paris in France. Dior also plans to unveil the images, along with behind-the-scenes imagery and mini film, on its Miss Dior Web site as of Wednesday.
wwd

__________________
my blog
  Reply With Quote
 
12-07-2012
  2
rising star
 
catalytic's Avatar
 
Join Date: Feb 2011
Gender: femme
Posts: 119
I don't like this concept. Mila is so not 50's glamour and why is she waving for a taxi 15 stories up on a balcony?

  Reply With Quote
12-07-2012
  3
front row
 
FelipeV's Avatar
 
Join Date: Jul 2010
Gender: homme
Posts: 222
The paparazzi thing is annoying. I'll never going to understand the relation Dior/Kunis, why her?

__________________
Blog
  Reply With Quote
13-07-2012
  4
V.I.P.
 
LagerfeldBoy's Avatar
 
Join Date: Jul 2008
Location: Hollywood
Gender: homme
Posts: 4,154
Quote:
Originally Posted by FelipeV View Post
The paparazzi thing is annoying. I'll never going to understand the relation Dior/Kunis, why her?
I can't remember where I read this, but I read somewhere that Mila was chosen to appeal to the more young demographic whereas Natalie Portman was chosen to appeal to a more classic/chic customer and image of the brand. Marion represents the more mature/elegant side of Dior, etc.

__________________
Forever and Ever: Snejana/Anabela/Natasha/Anja/Britt/Kasia/Sasha/Magdalena/Raquel/Hanne G./Freja/Mariacarla/Anna S./Tatiana/Katie F./Shu Pei/Erin W./Karlie/Bette/Constance/Elsa S.TUMBLR BLOG
  Reply With Quote
13-07-2012
  5
Some Like It Hot
 
Chanelcouture09's Avatar
 
Join Date: Feb 2009
Location: England
Gender: homme
Posts: 9,684
In all fairness they have got it spot on with choosing Mila as a spokesperson for the brand, so many girls (and guys) I know adore her and think she's pretty (or hot), so it's instantly grabbing their attention with her being cast for this campaign and like LagerfeldBoy pointed out, they've cast a range of women to appeal to all age brackets, and lets not forget they have Sharon Stone (who appeals to the mature customer) and Charlize (who appeals to, again, the classic customer).

I like the first shot posted over the second one and I'm pleasantly surprised they've used Sorrenti and not Meisel, thank god.

__________________
A few times in my life I've had moments of clarity where the silence drowns out the noise and I can feel rather than think. - Tom Ford
  Reply With Quote
13-07-2012
  6
V.I.P.
 
Join Date: Apr 2012
Gender: femme
Posts: 4,430
It's not bad, but why is she waving for a cab on top of a building?

And I agree, Mila is a nice choice, she's hot right now.

  Reply With Quote
13-07-2012
  7
fashion insider
 
GIVENCHYlover's Avatar
 
Join Date: Nov 2011
Location: Kate's Bedroom
Gender: homme
Posts: 2,119
Amazing, I like the first shoot.
Good job Carine!

__________________
B L O G
Freja, Sean, Diaconu, Clément
  Reply With Quote
13-07-2012
  8
backstage pass
 
judelove's Avatar
 
Join Date: Sep 2010
Location: Lousiana, USA
Gender: femme
Posts: 515
BEE utiful

  Reply With Quote
13-07-2012
  9
fashion icon
 
ALAUU's Avatar
 
Join Date: Oct 2009
Location: New York
Gender: femme
Posts: 3,447
Quote:
Originally Posted by anlabe32 View Post
It's not bad, but why is she waving for a cab on top of a building?

And I agree, Mila is a nice choice, she's hot right now.
I agree with you! What a corny ad and also, why would the paparazzi be photographing her on a balcony?

  Reply With Quote
13-07-2012
  10
V.I.P.
 
TREVOFASHIONISTO's Avatar
 
Join Date: Jun 2008
Location: N.Y.C.
Gender: homme
Posts: 13,810
I think she is perfect for this, and Mila seems to suit he 50s look just fine. I think they chose her soley for her eyes because they draw me right in.

__________________
Daria W.Maryna.Natasha.Sasha.Snejana
Malaika.Irene.Mijo.Cindy.Imaan
  Reply With Quote
13-07-2012
  11
French Chic
 
Northern Star's Avatar
 
Join Date: Apr 2006
Location: UK
Gender: homme
Posts: 15,940
This is a damn sight better than last seasons which were rather bland and at least they create an atmosphere.
I really like Mila for this brand and the first pic is definitely the best, owing to the fact that the second pic really looks nothing like her.

__________________
'Our lives are made up exclusively of what we are wise enough to keep in our hearts, and of what we are brave enough to throw away'
  Reply With Quote
13-07-2012
  12
V.I.P.
 
kokobombon's Avatar
 
Join Date: Oct 2007
Location: Buenos Aires
Gender: femme
Posts: 12,252
I don´t like it. If they´re aiming for a younger demographic why styled her to look like 40? Marion looks younger and fresher in her ads...

Photoshop in the second pic is awful...

__________________
My Modern Blog
My Personal Blog
  Reply With Quote
13-07-2012
  13
fashion elite
 
ParisFashionMuse's Avatar
 
Join Date: Jan 2011
Location: Paris, France
Gender: femme
Posts: 2,789
i cant remember the last time i liked dior's campaigns other than dior cherie with marnya. boring. predictable. tasteless

__________________
Lara Stone*Iris Strubegger* Ryan Kennedy* Jon Kortajarena* Iselin Steiro* Tyson Ballou* Daria Werbowy* Natasha Poly* Freja Beha Erichsen
  Reply With Quote
14-07-2012
  14
scenester
 
Tiger-lily's Avatar
 
Join Date: Feb 2009
Gender: femme
Posts: 83
Quote:
I agree with you! What a corny ad and also, why would the paparazzi be photographing her on a balcony?
Quote:
I don't like this concept. Mila is so not 50's glamour and why is she waving for a taxi 15 stories up on a balcony?
Exactly. I understand why they would choose Mila to appeal to a younger demographic, but the overall concept doesn't make any sense.

  Reply With Quote
15-07-2012
  15
backstage pass
 
LoveKatFashion's Avatar
 
Join Date: Feb 2012
Gender: femme
Posts: 629
I really like Mila for Dior. Shes got the naturaly and effortly sweet/sexy look that is very much natalie portman, which is probably why they choose mila.

Like this shoot, THOUGH I like milas dior handbag ads much better.

__________________
I'm in love with somebody, and that somebody is Couture.
  Reply With Quote
Reply
Previous Thread | Next Thread »

Tags
1213, christian, dior, f or w, handbags, kunis, mario, mila, miss, sorrenti
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

monitoring_string = "058526dd2635cb6818386bfd373b82a4"


 
All times are GMT -5. The time now is 11:03 AM.
Powered by vBulletin®
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
TheFashionSpot.com is a property of TotallyHer Media, LLC, an Evolve Media LLC company. ©2014 All rights reserved.