Condé Nast's Point of Passion campaign
Point of Passion is the new must-see ad campaign launched by magazine publishing company Condé Nast Publications. It features people from all walks of life (actors, designers, wedding planners, supermodels) who capture the spirit of each of their 27 print and online magazines.
Featured: actress Christina Ricci (W),
actor Hugh Jackman (Men’s Vogue),
actor Patrick Dempsey (Details),
chef Giada De Laurentiis (Bon Appetit),
singer Sheryl Crow (Self),
actor Terrence Howard (GQ),
actress Eva Longoria (Glamour),
actress Kyra Sedgwick (Allure),
designer Vera Wang (Brides),
designer Monique Lhuillier (Elegant Bride),
actress Sharon Stone (Golf),
actor Stanley Tucci (Gourmet),
actress Molly Sims (Lucky),
wedding planner Colin Cowie (Modern Bride),
actress Mary-Louise Parker (The New Yorker),
fashionistas Zoe Kravitz and Lorraine Nicholson (Teen Vogue),
designer Diane Von Furstenberg (Vanity Fair),
supermodel Natalia Vodianova with 2-month-old son Viktor(Vogue)… and more!
Last edited by kimair; 21-11-2007 at 02:15 PM.
"all walks of life"
Well... The top tier of these "walks," I would say
I love the execution of the idea, but it seems debatable what the target audience of this marketing ploy really is.
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