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03-09-2009
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^i didn't mean to say the model is all that matters when you want to sell a product, so even though he isn't in the UK and US ads, it can sell as well in those countries if it's good. i don't know how the other ads are, maybe they are as good/bad as this one, but if there is no famous person in them, people probably won't talk about it/remember it as well as people who have seen this commercial - i myself talked to friends recently, and we were like "jude law is in a dior fragrance ad, have you seen it? let me show you" etc etc, so it makes a bit of a difference in how much people will be interested in it. and as i said before, if he was living a scandal now, maybe it wouldn't be selling as well as in other countries where the commercial is different - or he wouldn't even be in the commercial. the relation model-customer is not that "immediate" (not sure if this makes sense in english), but the brand will always be concerned about who is representing them (that is why i said the private life has some kind of influence).

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03-09-2009
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The customer that buys mens fragrances are women actually.

Most of mens fragrances are bought by women either for themselves, or as gifts to their husbands. That is like a fact. That is why they use Jude.

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04-09-2009
  48
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Quote:
Originally Posted by pasha View Post
The customer that buys mens fragrances are women actually.

Most of mens fragrances are bought by women either for themselves, or as gifts to their husbands. That is like a fact. That is why they use Jude.
That might be a fact but in my country the commercial (the old one) was mostly send during programmes for men (football, action films and such). I remember a NFL-game were it was in every other commercial break - I lost count of how many times it was shown. They must be trying to target men when they show it even if I do agree that women most likely like this commercial more than men.

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04-09-2009
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There was a research that I had read. Men are not a big fragrance customer percentage in general. Compared to women, they are nowhere close. The best selling mens scent is still Aqua di Gio.

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04-09-2009
  50
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lol, that boring ol bottle of p!ss... figures that my ex got a 200ml bottle of that.

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09-03-2010
  51
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HQ

by me from zinio.com

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12-03-2010
  52
fashion icon
 
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good work. it suits the perfume

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15-03-2010
  53
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Collezioni Uomo Russia 1 2010 via journal-plaza.net

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16-03-2010
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Stunning the last ad.

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25-04-2010
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HQ Elle.n3355 France April 16, 2010 ebook30.com

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25-08-2010
  56
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source purepeople.com


Uploaded with ImageShack.us

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25-08-2010
  57
███████████████
 
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nice the photo very sexy

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25-08-2010
  58
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Amazing new photo!It's by Peter Lindbergh.

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25-08-2010
  59
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he of the receeding hairline

i prefer the ones with the white background...

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25-08-2010
  60
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The female model in the background is Michaela Kocianova.

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