Estée Lauder : Constance Jablonski, Joan Smalls & Liu Wen by Craig McDean - Page 20

visualoptimism · 19-12-2012

that's gorgeous, love the colours! ^

tigerrouge · 26-12-2012

Constance for the 'Pretty Naughty' Spring 2013 collection, further product details are available in the Estee Lauder thread in the beauty section (time4beauty.biz):

john2elmejor · 28-12-2012

Estée Lauder's new looks by Tom Pecheux ♥
"Blue Prism"
"Red Fire"
"Smoky Gold"
"Vivid Violet"
Models: Constance Jablonski ♥ & Joan Smalls ♥.

I made these sreencaps from the videos...

Jelavender · 07-01-2013

zinio

Yendor · 09-01-2013

^That first one is perfect. One of the most beautiful Estée Lauder ads ever IMO.

Minimoon27 · 11-01-2013

esteelauder.com

ash92 · 11-01-2013

Is it just me or is Liu appearing less and less for Estee Lauder?

And just an observation made by my friend who recently went to Shanghai. He noted that it was Constance who's appearing on all the billboards and such. Their whole purpose in hiring Liu was to break into the Chinese market and get the increasingly affluent middle class who can identify with her to buy their products, and yet, she's still not being utilised fully...

OllieJE · 11-01-2013

I'm wondering the same, I assume after several ads with new models including Constance and Liu, Estée Lauder found out that the results didnt meet their expectations that Liu didn't help to sell much more than white models do, or probably worse, the point is I think estée lauder chose the wrong one , as though as Liu is beautiful ,she's not a typical or classical beauty to most Chinese, and in China most considers big,double-lid eyes ,pointed face,and light complexion women are more beautiful than others ,otherwise a girl like Liu is ordinary , sounds ironic isn't it? it seems that Chinese women seek for being white, actually most eastern Asian like Japanese and Korean are like this as well, so it's no wonder why in eastern Asian countries white models are popular. It's weird ,I know ,but it's the ridiculous truth in Asia

OllieJE · 11-01-2013

And what bugs me more is that, advertisements featuring with white models do sell products in Asia .
For me, advertisements are illusions made by specialists who have the only purpose that makes people believe , they could become the persons in those ADs by using the same products, and because of this purpose , the advertisements should at least include the same race models with the targeted consumers , I think it's supposed to be right theoretically, but it's practically wrong , at least in Asia, especially the cosmetic goods.

ForChicSake · 29-01-2013

zinio

julien520 · 30-01-2013

Quote:

Originally Posted by balmain1914

So Constance is the main figure for EL ads and the rest two are simply her regular human background.

hahaha

Legolas · 30-01-2013

I've always thought that Fei Fei would have worked way better than Liu

Jelavender · 31-01-2013

zinio (Vogue Spain February 2013)

jermaineho · 01-02-2013

esteelauder.cn

Jelavender · 15-02-2013

Carolyn Murphy for Re-Nutriv

zinio (Vogue China March 2013)

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19-12-2012	286
visualoptimism V.I.P. Join Date: Jan 2011 Location: wonderland Gender: femme Posts: 7,040	that's gorgeous, love the colours! ^ __________________ my blog

26-12-2012	287
tigerrouge don't look down Join Date: Feb 2005 Location: Béal Feirste Gender: femme Posts: 11,002	Constance for the 'Pretty Naughty' Spring 2013 collection, further product details are available in the Estee Lauder thread in the beauty section (time4beauty.biz): __________________ You're perfect, yes, it's true. But without me, you're only you.

28-12-2012	288
john2elmejor trendsetter Join Date: Jul 2010 Location: NY Gender: homme Posts: 1,438	Estée Lauder's new looks by Tom Pecheux ♥ "Blue Prism" "Red Fire" "Smoky Gold" "Vivid Violet" Models: Constance Jablonski ♥ & Joan Smalls ♥. I made these sreencaps from the videos... __________________ MY BLOG I ♥ Coco, Karlie, Frida, Jac, Constance, Hanne-Gaby, Abbey, Magdalena, Isabeli, Maryna, Edita, Daphne, Barbara, Joan, Bianca, Kirsi & Kasia

11-01-2013	292
ash92 backstage pass Join Date: Dec 2008 Gender: homme Posts: 625	Is it just me or is Liu appearing less and less for Estee Lauder? And just an observation made by my friend who recently went to Shanghai. He noted that it was Constance who's appearing on all the billboards and such. Their whole purpose in hiring Liu was to break into the Chinese market and get the increasingly affluent middle class who can identify with her to buy their products, and yet, she's still not being utilised fully... __________________ King of anything?

07-01-2013	289
Jelavender trendsetter Join Date: Dec 2009 Location: UK Gender: femme Posts: 1,012	zinio

09-01-2013	290
Yendor Exuberance Join Date: Dec 2009 Location: Melbourne Gender: homme Posts: 2,395	^That first one is perfect. One of the most beautiful Estée Lauder ads ever IMO.

11-01-2013	291
Minimoon27 backstage pass Join Date: Aug 2010 Location: NY Gender: homme Posts: 621	esteelauder.com

11-01-2013	293
OllieJE backstage pass Join Date: Jul 2010 Gender: homme Posts: 677	I'm wondering the same, I assume after several ads with new models including Constance and Liu, Estée Lauder found out that the results didnt meet their expectations that Liu didn't help to sell much more than white models do, or probably worse, the point is I think estée lauder chose the wrong one , as though as Liu is beautiful ,she's not a typical or classical beauty to most Chinese, and in China most considers big,double-lid eyes ,pointed face,and light complexion women are more beautiful than others ,otherwise a girl like Liu is ordinary , sounds ironic isn't it? it seems that Chinese women seek for being white, actually most eastern Asian like Japanese and Korean are like this as well, so it's no wonder why in eastern Asian countries white models are popular. It's weird ,I know ,but it's the ridiculous truth in Asia

11-01-2013	294
OllieJE backstage pass Join Date: Jul 2010 Gender: homme Posts: 677	And what bugs me more is that, advertisements featuring with white models do sell products in Asia . For me, advertisements are illusions made by specialists who have the only purpose that makes people believe , they could become the persons in those ADs by using the same products, and because of this purpose , the advertisements should at least include the same race models with the targeted consumers , I think it's supposed to be right theoretically, but it's practically wrong , at least in Asia, especially the cosmetic goods.

29-01-2013	295
ForChicSake V.I.P. Join Date: Feb 2009 Gender: femme Posts: 12,649	zinio

30-01-2013	297
Legolas V.I.P. Join Date: Jan 2010 Gender: homme Posts: 3,561	I've always thought that Fei Fei would have worked way better than Liu

31-01-2013	298
Jelavender trendsetter Join Date: Dec 2009 Location: UK Gender: femme Posts: 1,012	zinio (Vogue Spain February 2013)

01-02-2013	299
jermaineho backstage pass Join Date: Jul 2011 Location: Macau Gender: homme Posts: 500	esteelauder.cn

15-02-2013	300
Jelavender trendsetter Join Date: Dec 2009 Location: UK Gender: femme Posts: 1,012	Carolyn Murphy for Re-Nutriv zinio (Vogue China March 2013)

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