How to Join
the Fashion Spot / Visualizing Fashion / Ad Campaigns
FAQ Calendar Search Today's Posts Mark Forums Read Rules Links Mobile How to Join
Reply
 
Thread Tools Display Modes
17-10-2011
  1
backstage pass
 
Chiara 92's Avatar
 
Join Date: Feb 2010
Location: Italy
Gender: femme
Posts: 987
Gucci "Made to Measure" Menswear : James Franco by Nathaniel Goldberg


Image source: fashion.telegraph.co.uk

Quote:
James Franco’s made-to-measure turn for Gucci
fashion.telegraph.co.uk
James Franco gets in role for Gucci at the Roman film studio, Cinecittà Photo: Nathaniel Goldberg

Now you too can look like James Franco. How? It's simple! Simply become one of the first customers to try out Gucci's brand new men's made-to-measure service.

These campaign images of the crinkly-eyed, lopsided-smiled California James Dean-alike are released by the Florentine luxury giant today to mark the inaugaration of its excellent-sounding new sartorial service. Called "All The World's a Stage" it was shot by Nathaniel Goldberg at the huge Roman film studio Cinecittà, and gives the smoothie-chops Spiderman star plenty of opportunity to squint against an evocatively smokey film-themed backdrop.

Gucci is a long-standing Franco fan: it first cast him in a fragrance campaign in 2008 which, he noted at the time, was ironic because was once caught shoplifting cologne. As well as that heady whiff of danger, Franco also comes with some pretty solid cinematic pedigree - and he hosted last year's Academy Awards dressed head to toe in Gucci made-to-measure.

Frida Giannini, Gucci's creative director, said: "James has an innate ability to fuse classic elegance with contemporary style and interpret formal wear in an individual way."

So how much will it cost to ape Franco's interpretative skills? According to Gucci, made-to-measure suits will start at £1,900 when the service becomes available in 11 boutiques worldwide by the end of the year. Customers will be able to choose from 178 possible combinations of colours and fabrics, with little extras - like a satin lining or (hmm...) diamante embroidery - on offer too.

For a made-to-measure service from a house such as Gucci, this price isn't actually nearly as eye-watering as it might of been. And just think, after you've made your choices endured the six or so weeks wait it will take Gucci painstakingly to craft your personalised suit you can slip it on - and suddenly look like James Franco. From the neck down.

gucci.com

__________________
“I love luxury. And luxury lies not in richness and ornateness but in the absence of vulgarity. Vulgarity is the ugliest word in our language. I stay in the game to fight it." Coco Chanel

Last edited by Chiara 92; 17-10-2011 at 11:36 AM.
  Reply With Quote
 
17-10-2011
  2
V.I.P.
 
Street_a_Licious's Avatar
 
Join Date: Oct 2003
Location: Vienna
Gender: homme
Posts: 10,567
i used to like him, but i don't buy him as a potential Gucci customer, even less for their Made to Measure line.

  Reply With Quote
17-10-2011
  3
backstage pass
 
Chiara 92's Avatar
 
Join Date: Feb 2010
Location: Italy
Gender: femme
Posts: 987
HQs from justjared



__________________
“I love luxury. And luxury lies not in richness and ornateness but in the absence of vulgarity. Vulgarity is the ugliest word in our language. I stay in the game to fight it." Coco Chanel
  Reply With Quote
17-10-2011
  4
V.I.P.
 
justaguy's Avatar
 
Join Date: Jul 2010
Location: United States
Gender: homme
Posts: 32,566
Another actor that's a good actor, but not a good model.

__________________
Frock n' Roll
  Reply With Quote
17-10-2011
  5
fashion icon
 
Starry's Avatar
 
Join Date: Nov 2007
Gender: homme
Posts: 3,056
I just can't get enough of him.

  Reply With Quote
18-10-2011
  6
ɐʎ ʎǝɥ
 
Urban Stylin's Avatar
 
Join Date: Jul 2003
Location: EASTAFRica
Gender: homme
Posts: 16,405
not good

__________________
instagram.com/eguanakampala
  Reply With Quote
18-10-2011
  7
fashion elite
 
ParisFashionMuse's Avatar
 
Join Date: Jan 2011
Location: Paris, France
Gender: femme
Posts: 2,800
Gucci is sexy. This guy does not embody Gucci's image at all poor execution

__________________
Lara Stone*Iris Strubegger* Ryan Kennedy* Jon Kortajarena* Iselin Steiro* Tyson Ballou* Daria Werbowy* Natasha Poly* Freja Beha Erichsen
  Reply With Quote
18-10-2011
  8
girl who fell to earth
 
ChrissyM's Avatar
 
Join Date: Apr 2005
Location: Boston
Gender: femme
Posts: 18,637
I think I need to change the title, right? This isn't for a fragrance... it's made to measure suits, no?

  Reply With Quote
19-10-2011
  9
V.I.P.
 
Street_a_Licious's Avatar
 
Join Date: Oct 2003
Location: Vienna
Gender: homme
Posts: 10,567
yup, suits not fragrance

  Reply With Quote
21-10-2011
  10
trendsetter
 
balmain1914's Avatar
 
Join Date: Dec 2008
Gender: femme
Posts: 1,432
short legs.

  Reply With Quote
22-10-2011
  11
Mr. Magic
 
Flashbang's Avatar
 
Join Date: Oct 2008
Gender: homme
Posts: 102,626

__________________
Our existence is not worthy without your presence. Join the fun!

(IT'S GOING DOWN
)
MENS Runway Model Showlists - Mens RTW S/S 2015
  Reply With Quote
22-10-2011
  12
scenester
 
Join Date: Jan 2010
Location: Paris/Tokyo
Gender: homme
Posts: 89
Ok so now we know with this small video. It's not really made-to-measure !

I'm soo disappointed ! ! !

__________________
  Reply With Quote
22-10-2011
  13
V.I.P.
 
Melancholybaby's Avatar
 
Join Date: Aug 2011
Location: Greece
Gender: homme
Posts: 9,076
Half of the pictures look more like backstage candids which I get was the purpose but here it's not working at all. A forgettable campaign for me.

__________________
An oasis of horror in a desert of boredom
  Reply With Quote
25-03-2012
  14
Mr. Magic
 
Flashbang's Avatar
 
Join Date: Oct 2008
Gender: homme
Posts: 102,626


ebookee.org

__________________
Our existence is not worthy without your presence. Join the fun!

(IT'S GOING DOWN
)
MENS Runway Model Showlists - Mens RTW S/S 2015
  Reply With Quote
25-03-2012
  15
V.I.P.
 
helmut.newton's Avatar
 
Join Date: Jul 2008
Location: Australia
Gender: homme
Posts: 4,745
He is the worst ambassador for Gucci. As a customer, I feel very put off by his image / aesthetic. Actually, a lot of the Gucci ambassadors that are celebrities are off-putting (apart from Charlotte Casiraghi).

The ready-to-wear mainline campaigns are so much more alluring to me!

  Reply With Quote
Reply
Previous Thread | Next Thread »

Tags
franco, goldberg, gucci, james, measure, menswear, nathaniel
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

monitoring_string = "058526dd2635cb6818386bfd373b82a4"


 
All times are GMT -5. The time now is 02:07 PM.
Powered by vBulletin®
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
TheFashionSpot.com is a property of TotallyHer Media, LLC, an Evolve Media LLC company. ©2014 All rights reserved.