Liya Kebede is the newest face of L'Oreal Paris

**lucy92** · 21-06-2011

She's worth it!
Ethiopian model, actress and humanitarian, Liya Kebede, is the latest face of L'Oreal Paris.

"It is important for me that I represent a brand that reflects my personality. I'm pleased to play a part in sharing the uniqueness, the charisma, and the incredible stories of women of all origins and from all regions of the world," the 33-year-old said in a statement on Monday.

In 2005, she was nominated as a Goodwill Ambassador for the World Health Oganization (WHO), for maternal, neonatal and infant healthcare. A few months later, she established the Liya Kebede Foundation, raising money for the Durame Hospital in Awassa, Ethiopia, with the goal of providing healthcare material.

source = usweekly

can't wait for her ads! when did her estee lauder contract run out?

TREVOFASHIONISTO · 21-06-2011

from one money contract to another. way to go Liya!

honeyisle · 21-06-2011

I hope she rakes in the money.

Ochi Chernye · 21-06-2011

Aw, I'm so happy for her! She is perfect for beauty ads

ALAUU · 21-06-2011

That's great! She's gorgeous and deserves it.

judelove · 21-06-2011

looking forward to seeing her gorgeous mug!

CharlottefromCA · 21-06-2011

Lancome's lost is L'Oreal's gain.

**MulletProof** · 21-06-2011

Awesome

.. her face is divine and we don't see much of it these days, cannot wait!

rox_yr_sox · 22-06-2011

She's definitely worth it! I felt so bad for Liya when Estee Lauder didn't renew her contract. She's such a classic, classy beauty who is perfect for beauty campaigns. Back then, I thought her dropping by EL may have been because of race issues. Of course, 5 years later, EL going for the whole multi-racial thing. At least L'Oreal has been embracing this for a long time (despite the skin whitening of darker celebrities claims). Though, with so many faces at L'Oreal already, she's really joining an already bulging roster, so I guess she'll be just another bit part player alongside actresses, models and musicians, which is a bit sad. I can't help thinking if she got a Lancome contract (or still had EL) she'd get featured so much more. Still, very happy for her. Liya still looks amazing after over a decade in the game.

**lucy92** · 22-06-2011

Quote:

Originally Posted by rox_yr_sox

She's definitely worth it! I felt so bad for Liya when Estee Lauder didn't renew her contract. She's such a classic, classy beauty who is perfect for beauty campaigns.

and they werent paying her that much to begin with! i hope they didnt renew because of her age.

whysper · 22-06-2011

Quote:

Originally Posted by CharlottefromCA

Lancome's lost is L'Oreal's gain.

Lancome is a part of the L'Oreal brand though

. She was the face of Estee Lauder. It will give her a wider audience (plus she gets to attend the annual Cannes film fest!)

Breathless · 22-06-2011

I'm still trying to figure out what exactly happen with her Estee Lauder contract and why it wasn't renewed? I doubt we will ever know. But contracts on landing another wonderful contract Liya!

Street_a_Licious · 22-06-2011

yes! one of the few models i really like! go Liya!

FRANCY ITALY · 05-12-2011

storemags.com

mikel · 05-12-2011

Lovely!

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21-06-2011	1
lucy92 V.I.P. Mod Squad Leader Join Date: Sep 2005 Gender: femme Posts: 11,574	Liya Kebede is the newest face of L'Oreal Paris She's worth it! Ethiopian model, actress and humanitarian, Liya Kebede, is the latest face of L'Oreal Paris. "It is important for me that I represent a brand that reflects my personality. I'm pleased to play a part in sharing the uniqueness, the charisma, and the incredible stories of women of all origins and from all regions of the world," the 33-year-old said in a statement on Monday. In 2005, she was nominated as a Goodwill Ambassador for the World Health Oganization (WHO), for maternal, neonatal and infant healthcare. A few months later, she established the Liya Kebede Foundation, raising money for the Durame Hospital in Awassa, Ethiopia, with the goal of providing healthcare material. source = usweekly can't wait for her ads! when did her estee lauder contract run out? __________________ Large Avatars for Everyone!

21-06-2011	2
TREVOFASHIONISTO V.I.P. Join Date: Jun 2008 Location: N.Y.C. Gender: homme Posts: 11,614	from one money contract to another. way to go Liya! __________________ Maryna.Natasha.Sasha

21-06-2011	3
honeyisle V.I.P. Join Date: May 2006 Gender: femme Posts: 4,785	I hope she rakes in the money.

21-06-2011	4
Ochi Chernye fashion insider Join Date: Jul 2008 Location: United States Gender: femme Posts: 2,471	Aw, I'm so happy for her! She is perfect for beauty ads

21-06-2011	5
ALAUU fashion icon Join Date: Oct 2009 Location: New York Gender: femme Posts: 3,187	That's great! She's gorgeous and deserves it.

21-06-2011	6
judelove backstage pass Join Date: Sep 2010 Location: Lousiana, USA Gender: femme Posts: 515	looking forward to seeing her gorgeous mug!

21-06-2011	7
CharlottefromCA User Friendly Join Date: Feb 2005 Location: Lala land Gender: femme Posts: 10,804	Lancome's lost is L'Oreal's gain.

21-06-2011	8
MulletProof Take me drunk, I'm home Mod Squad Leader Join Date: Apr 2004 Gender: femme Posts: 24,430	Awesome .. her face is divine and we don't see much of it these days, cannot wait! __________________ Metal teeth of carousels.

22-06-2011	9
rox_yr_sox less is more Join Date: Feb 2008 Location: australia Gender: femme Posts: 2,403	She's definitely worth it! I felt so bad for Liya when Estee Lauder didn't renew her contract. She's such a classic, classy beauty who is perfect for beauty campaigns. Back then, I thought her dropping by EL may have been because of race issues. Of course, 5 years later, EL going for the whole multi-racial thing. At least L'Oreal has been embracing this for a long time (despite the skin whitening of darker celebrities claims). Though, with so many faces at L'Oreal already, she's really joining an already bulging roster, so I guess she'll be just another bit part player alongside actresses, models and musicians, which is a bit sad. I can't help thinking if she got a Lancome contract (or still had EL) she'd get featured so much more. Still, very happy for her. Liya still looks amazing after over a decade in the game. __________________ [my scans][beauty lies in the eye and machine for living in] [my tumblr][life is short art is long] [tfs 50 book challenge][reading: cleopatra the great by joann fletcher][completed: 27]

22-06-2011	12
Breathless backstage pass Join Date: Jan 2008 Gender: homme Posts: 534	I'm still trying to figure out what exactly happen with her Estee Lauder contract and why it wasn't renewed? I doubt we will ever know. But contracts on landing another wonderful contract Liya!

22-06-2011	13
Street_a_Licious V.I.P. Join Date: Oct 2003 Location: Vienna Gender: homme Posts: 10,286	yes! one of the few models i really like! go Liya!