Louis Vuitton F/W 10.11 : Christy, Karen, & Natalia by Steven Meisel

**Flashbang** · 24-06-2010

Quote:

THREE’S COMPANY: Typically, Marc Jacobs gives his collections for Louis Vuitton a different spin in advertising versus the runway. For the forthcoming fall campaign, slated to break in a wide range of August titles, Christy Turlington, Karen Elson and Natalia Vodianova are shown preening in front of old-fashioned makeup mirrors backstage, as if they were ready to take a stroll around the fountain of the Louvre’s Cour Carré, the setting for Vuitton’s show during Paris Fashion Week in March. Ditto for the multigenerational casting — one model in her 20s, one her 30s, one her 40s — adding up to one of the most sophisticated Vuitton fashion campaigns to date, according to Antoine Arnault, Vuitton’s director of communications.

“The atmosphere was very Fifties, very elegant,” he related. This is the fourth Vuitton campaign shot by Steven Meisel, who constructed the period set in a New York studio.

Arnault described the media spend as “flat” and said it would remain print driven, running in tandem with the company’s “Core Values” campaign. The latest one, depicting Pelé, Diego Maradona and Zinedine Zidane playing foosball in a Madrid cafe, will continue to run through the World Cup tournament and into the fall. In light of the disgraced French team, Arnault expressed relief that Vuitton did not opt to cast today’s soccer stars. “We made the right choice to work with legends and not spoiled brats,” he said.

wwd.com

naya · 24-06-2010

Wow, love Natalia in these.

rox_yr_sox · 24-06-2010

Love the casting (they all look stunning) but I'm a little under whelmed by the pictures and the setting.

gossiping · 24-06-2010

omg i love it so unexpectedly!

i hated this collection but this is gorgeous.

**Flashbang** · 24-06-2010

wwd.com

Carla-A · 24-06-2010

Surprisingly, I'm completely sold to this! I'm downright astonished considering I like neither the clothes nor the cast, but as a whole it's well executed, hence my enthusiasm. Such a major step up from the latest Vuitton campaigns!
ETA : LMAO @ Arnault's words about the French football team

honeycombchild · 24-06-2010

I just love how different it is from what I was expecting.

Natalia looks amazing. Well, in all fairness, all three look great.

vogue28 · 24-06-2010

Wow, this is not what I was expecting. Natalia, Christy and Karen compliment each other beyond belief.
The setting is gorgeous, everything just meshes well together. It's extremely beautiful, bravo Meisel.

tarsha · 24-06-2010

My favorite campaign so far, it looks absolutely amazing, they all look great. Thanks Flashbang.

TaylorBinque · 24-06-2010

This reminds me of a Harper's Bazaar ed shot by Karl Lagerfeld that had Jessica Stam, Hilary and others.

Nevertheless, this is one of LV campaigns I fall back in love again after putting major disappointments last couple seasons. The collection is sublime and divine, the cast is supper dope and the whole ads is just right amount of sophistication and elegance. But, for m, Natalia really steals the scene.

Street_a_Licious · 24-06-2010

omg

LEGENDS!

campaign looks good, tho i'm still wishing M&M back...

hysteria · 24-06-2010

Absolutely amazing! Three beautiful women in beautiful clothes in one ad!

Alkupra · 24-06-2010

oh,it makes me gasp, in good way... LOVE

IAmLordZen · 24-06-2010

I'm impressed! I loved this collection and the ads did justice for it.

testinofan · 24-06-2010

OMG!!!

Great cast stupid photos this are baad , old cheap, this idea are used many times for me the worst campaig for the moment i hate seriusly i hate so much M+M pleaseee back Meisel no have the LV Felling

FAQ	Calendar	Search	Today's Posts	Mark Forums Read	Rules	Links	Mobile	How to Join

24-06-2010	5
Flashbang Mr. Magic Mod Squad Member Join Date: Oct 2008 Gender: homme Posts: 76,473	wwd.com __________________ Our existence is not worthy without your presence. Join the fun! (NEW SEASON!) MENS Runway Model Showlists - Mens RTW F/W 13.14
Status: Online

24-06-2010	13
Alkupra scenester Join Date: Oct 2008 Location: Jakarta Gender: homme Posts: 62	oh,it makes me gasp, in good way... LOVE __________________ http://www.rararunway.tumblr.com

24-06-2010	14
IAmLordZen ® Join Date: Dec 2009 Location: Manila Gender: homme Posts: 8,633	I'm impressed! I loved this collection and the ads did justice for it. __________________ THE MAGAZINE STAND tumblr

24-06-2010	15
testinofan F▲SHIØN MØNS†ER Join Date: Aug 2004 Location: Paris Gender: homme Posts: 6,908	OMG!!! Great cast stupid photos this are baad , old cheap, this idea are used many times for me the worst campaig for the moment i hate seriusly i hate so much M+M pleaseee back Meisel no have the LV Felling __________________ http://twitter.com/Gaby_MT - http://anyobjections.tumblr.com/

24-06-2010	2
naya V.I.P. Join Date: Mar 2010 Location: Scotland Gender: femme Posts: 5,018	Wow, love Natalia in these. Last edited by naya; 24-06-2010 at 03:09 AM.

24-06-2010	3
rox_yr_sox less is more Join Date: Feb 2008 Location: australia Gender: femme Posts: 2,403	Love the casting (they all look stunning) but I'm a little under whelmed by the pictures and the setting. __________________ [my scans][beauty lies in the eye and machine for living in] [my tumblr][life is short art is long] [tfs 50 book challenge][reading: cleopatra the great by joann fletcher][completed: 27]

24-06-2010	4
gossiping V.I.P. Join Date: Sep 2007 Location: united kingdom Gender: femme Posts: 13,219	omg i love it so unexpectedly! i hated this collection but this is gorgeous. __________________

24-06-2010	6
Carla-A starving hysterical naked Join Date: Jun 2009 Location: Paris Gender: femme Posts: 8,041	Surprisingly, I'm completely sold to this! I'm downright astonished considering I like neither the clothes nor the cast, but as a whole it's well executed, hence my enthusiasm. Such a major step up from the latest Vuitton campaigns! ETA : LMAO @ Arnault's words about the French football team __________________ tumblr Last edited by Carla-A; 24-06-2010 at 03:16 AM.

24-06-2010	7
honeycombchild V.I.P. Join Date: Jan 2009 Location: London Gender: homme Posts: 6,314	I just love how different it is from what I was expecting. Natalia looks amazing. Well, in all fairness, all three look great.

24-06-2010	8
vogue28 V.I.P. Join Date: Jan 2008 Location: England Gender: homme Posts: 15,768	Wow, this is not what I was expecting. Natalia, Christy and Karen compliment each other beyond belief. The setting is gorgeous, everything just meshes well together. It's extremely beautiful, bravo Meisel. __________________ .

24-06-2010	9
tarsha V.I.P. Join Date: Nov 2008 Location: Tbilisi Gender: homme Posts: 17,866	My favorite campaign so far, it looks absolutely amazing, they all look great. Thanks Flashbang.

24-06-2010	10
TaylorBinque backstage pass Join Date: Apr 2010 Location: Bangkok Gender: homme Posts: 767	This reminds me of a Harper's Bazaar ed shot by Karl Lagerfeld that had Jessica Stam, Hilary and others. Nevertheless, this is one of LV campaigns I fall back in love again after putting major disappointments last couple seasons. The collection is sublime and divine, the cast is supper dope and the whole ads is just right amount of sophistication and elegance. But, for m, Natalia really steals the scene.

24-06-2010	11
Street_a_Licious V.I.P. Join Date: Oct 2003 Location: Vienna Gender: homme Posts: 10,286	omg LEGENDS! campaign looks good, tho i'm still wishing M&M back...

24-06-2010	12
hysteria V.I.P. Join Date: Jun 2010 Gender: femme Posts: 12,100	Absolutely amazing! Three beautiful women in beautiful clothes in one ad!

Thread Tools
Show Printable Version Email this Page
Display Modes
Linear Mode Switch to Hybrid Mode Switch to Threaded Mode