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22-06-2013
  121
fashion elite
 
DanceFashionista's Avatar
 
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Yuckkkkk!

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22-06-2013
  122
front row
 
niknak's Avatar
 
Join Date: Sep 2012
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I think it's safe to say at this point (even before some of the other major ad campaigns debut), that this is/will be the most controversial ad campaign this season. Maybe even the most hated.

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22-06-2013
  123
front row
 
niknak's Avatar
 
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.....and I can't begin to imagine what Lily would look like if she is in the eyewear ads. (Does Marc even do eyewear ads?)

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22-06-2013
  124
rising star
 
Join Date: Jan 2013
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Posts: 139
im done with LILY

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27-06-2013
  125
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lol at this campaign what the heck were they thinking? I mean I know fashion is meant to be edgy and experimental.......but this isn't even......like.........where.......what were they............just no.

Just. No. No. No.

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27-06-2013
  126
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+1

marcjacobs.com

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27-06-2013
  127
V.I.P.
 
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I hope we get that shot of Edie alone. It just looks like an alien coming to probe you

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28-06-2013
  128
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With each image I've come to love this. The trolling effect is totally on purpose.

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28-06-2013
  129
User Friendly
 
CharlottefromCA's Avatar
 
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well then I hope lily knows the joke surrounding her.. these ads are terrible

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28-06-2013
  130
front row
 
Machinegumm's Avatar
 
Join Date: Jun 2008
Location: Germany
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Ugly on purpose, so people browsing through magazines will stop and go "wtf, how ugly", in hopes of staying in their minds for a little while.
Very similar to ads and magazines that print images with very obvious "photoshop disasters".

It's all about grabbing people's attention. Now, if that's going to increase sales is an entirely different question.

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29-06-2013
  131
clever ain't wise
 
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Well, they're certainly not afraid of looking ugly.

That's a good thing, I guess.

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29-06-2013
  132
V.I.P.
 
Omnis's Avatar
 
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Could this possible be the ugliest campaign in the last 5 years? 10 years?

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29-06-2013
  133
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Style Savvy's Avatar
 
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Lily's face looks like an internet meme. I can't get over how hideous this is.

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29-06-2013
  134
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I can't even focus on clothes that they're trying to sell here..all my eyes are on Lily

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01-07-2013
  135
trendsetter
 
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Every picture is more terrible

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