Miu Miu S/S 2007 : Lindsay Lohan by Mert & Marcus

[LoveLetter]

Talks may have fallen through to make Lindsay Lohan the face of Louis Vuitton earlier this year, but it looks like the starlet has a second shot at the ad campaign stakes.

Miu Miu has tapped the teen queen as the face of its spring 2007 ad campaign. A Prada spokesman confirmed Lohan is shooting the campaign in London over the weekend. Separately, WWD has learned Mert Alas and Marcus Piggott are the photographers.

The move sees Miu Miu mixing it up on the image front once again. For fall 2006, Chinese actresses Dong Jie and Zhou Xun and Japanese model Lina Ohta fronted the brand, while in the past celebrity faces have included Kim Basinger, Camilla Belle, Maggie Gyllenhaal, Drew Barrymore and Chloe Sevigny.


For complete coverage see Monday's issue of WWD.

[kanita]

This awful news needs an thread of its own indeed, Miuccia has lost her mind.

[TheGlassAngel]

Dear lord.

[GivenchyPrincess]

I am frankly stunned, I didn't see Miuccia ever picking someone so obvious and high profile (i.e consistently in the tabloids) as Lindsay.

I think there are countless other better choices out there, so this is a real shame.

[alimi]

noooooooooooooooo

[Amelia]

I don't wanna say anything until I see the pics...

[verymoni]

^^ I agree with that comment.

Maybe the result will be amazing and you won't mind about Lindsay Lohan lol.

[Faith Akiyama]

I think what baffles me more is how Lindsay is supposed to suit the collection

[style_expert]

Can we already start seperate threads for campaigns that are not released yet?

[marylauda]

Lindsay Lohan is the last person I think of when I think of Miu Miu...If Miu Miu wants to use actresses/celebrities, I think they should stick to lower profile, edgier ones.

[contiguous]

oh well, I guess it goes with Miu Miu's rising prices (dresses now in 6ks... I thought this was a diffusion, and cheaper line)

[iperlchen]

april fools...

[marylauda]

6K?! As in 6 thousand?!

[style_expert]

^ I'm afraid not well I think this choice has to do with Miu Miu's expansion in the US..Last season had to do with the expansion in China..seems like commercial choices

[kevinnn]

All I can say is "UGH."