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21-06-2012
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Zephons's Avatar
 
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Mulberry F/W 12.13 : Lindsey Wixson by Tim Walker
Quote:
WILD THING: Mulberry’s fall ad campaign could well be a first for the industry: a cross between the Muppets and “Grimm’s Fairy Tales.” The brand hauled in two giant furry beasts with claws to appear alongside model Lindsey Wixson. She is wearing looks from the fall collection and carrying — at various points during her forest trek — the Del Rey, Maisie and the new embellished Alexa bags.

Shot by Tim Walker in Blackheath Forest in Surrey, England, the campaign was inspired by creative director Emma Hill’s themes of dark fairy tales and fantasy travels. “The campaign is an interpretation of dreams and fears,” said Ronnie Cooke Newhouse, who art directed the campaign with her company, House + Holme. Walker said: “Ever since I was a little boy, I hoped to see a monster in the woods. Now, we all get to.” The campaign will break in The New York Times on June 24, and then in the August issue of U.S. and U.K. Vogue.



wwd


Last edited by Zephons; 21-06-2012 at 12:10 AM.
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21-06-2012
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Lindsey meets sasquatch... It's a nice Campaign. Thanks Zephons!

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21-06-2012
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^ you are welcome! it's probably the funniest campaign I've seen. The concept is really original.

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21-06-2012
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I absolutely love it. Lindsey and Tim are the perfect combination for Mullberry.

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21-06-2012
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tim walker and lindsey

Peferct!!

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21-06-2012
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Absolutely adorable! I wanna buy a fur coat & pose with Mr. Sasquatch as well

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21-06-2012
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Oh this is too cute! Whimsical and fun. I love the "Where the Wild Things Are" reference (even if they're not admitting to it).

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21-06-2012
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i love this! my favourites are the third and fourth one. lindsey really shines and the concept of the campaign is really cute.

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21-06-2012
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When I saw it my immediate thoughts were "Where The Wild Things Are" movie and seeing that's the inspiration puts a big smile on my face. It's an adorable campaign, weird, random but adorable.

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21-06-2012
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Amazing!

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21-06-2012
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Wow this is amazing. So original and fun!

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21-06-2012
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@TeeVanity- Yeah, this is obviously a "Wild Things" inspiration, and it's really great. I'm not a huge Lindsey fan, but she fits the Mulberry look very well.

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21-06-2012
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This is one of my favorite campaigns ever. That might sound extreme, but the combination of whimsy and childhood fantasy with the beautiful photography and Lindsay giving it her all, it's just stunning to look at. Most ads are really quite dull and you pass them in a magazine or on a billboard and you don't take notice. No one will not notice these. Really, I can't express how brilliant and gorgeous this is. And they're not trying too hard, either. It's just perfect for the brand.

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21-06-2012
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Cute Lindsey!

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21-06-2012
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I love it! Lindsay looks really good and cute, the campaign is also fun and original.

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