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14-01-2010
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Rodarte for Target


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14-01-2010
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14-01-2010
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I thought this was going to be a proper Rodarte campaign, but it's just Rodarte for Target.

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14-01-2010
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Oh, I was like what the hell? Then I realized it's for target! I like it

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14-01-2010
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I know the campaign has to fit in this sort of stereo type of "campaigns to please the masses" but I absolutely hate it and only because this is so not rodarte.

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15-01-2010
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I guess I don't mind the campaign. The colors of the pieces fit very well with the gold/wheat, IMO.

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15-01-2010
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This couldn't be further from Rodarte's aesthetic.But it's right up Target's alley.Seems to me they could've met halway.

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