Stella McCartney F/W 09.10 : Sigrid Agren by Ryan McGinley

**kimair** · 20-07-2009

Quote:

DOE, A DEER: Nature-loving Stella McCartney worked closely with her inner child to come up with a Bambi-inspired ad campaign for fall. The campaign, shot by Ryan McGinley in the woods of Worcestershire, England, features cinema’s most famous deer and his pals Thumper, Friend Owl, Flower the skunk — and assorted butterflies and bluebirds. “I’m a huge Bambi fan, and the film reminds me of my mum,” said McCartney, referring to the late Linda McCartney. “And we wanted to have some fun. The clothes in the campaign are looking quite fierce, and we wanted to contrast them with the innocence of Bambi,” she added. Model Sigrid Agren is pictured stroking a live fox, while the Disney characters have been layered onto the photos. The art direction was done by McCartney’s in-house team, together with Partner and Partner in London. The ads will break as double-page spreads in the September issues of French, Italian and British Vogue, V and Another Magazine.

wwd / july 20, 2009

Mchunu · 20-07-2009

i just don't know what to even say...

thanks for posting, kimair.

TheItGirl · 20-07-2009

Hmm. It would be a really good and romantic campaign without the Bambi team... I'm ok with the forest background and Sigrid's pose, but now it looks like a beautiful picture with some 5 year old girl's stickers put on.

carmen_kass · 20-07-2009

I love how the owl and deer are giving Sigrid the side eye; like "what the cluck is this?"

TREVOFASHIONISTO · 20-07-2009

wth is up with the bambi crap
i cant even concentrate on the clothes

cottonmouth13 · 20-07-2009

OMG, how much did they pay to Bambi?

MyNameIs · 20-07-2009

LOL, I love Bambi, so I don't really mind it here. I think it's cute.

But shouldn't the title read Sigrid Agren and Bambi by Ryan McGinley?

carmen_kass · 20-07-2009

Is this post or pre Bambi's mom getting shot, cuz Sigrid looks guilty...

Lackuiew · 20-07-2009

the Bambi inspiration backfired IMO

MyNameIs · 20-07-2009

Quote:

Originally Posted by carmen_kass

Is this post or pre Bambi's mom getting shot, cuz Sigrid looks guilty...

Here come the PETA people.

BTW, isn't this in similar style as SM earlier campaign with Kate Moss?

*Kristina* · 20-07-2009

Bambi, Flower, & Thumper!

Oh wow I really love this! I don't think I would if it wasn't for the Disney animations especially Thumper. Bambi is one of my favorite Disney films so this is just lovely to me.

So cute! I have always liked the way Stella McCartney ads seem to incorporate animation aspects into their ad campaigns. I love the idea of taking well known Disney characters that mostly everyone is familiar with & bringing them into the campaign. I am curious to see some more images!

Thank you for posting

**Flashbang** · 20-07-2009

Quote:

DOE, A DEER

very clever

mikeijames · 20-07-2009

only stella could get away with this sort of politicization of an ad campaign in such a cutesy way.

Vinciano · 20-07-2009

Hope some computer wiz can edit all the nonsense out, could have been the ad of the season without it.

L.A.Woman85 · 20-07-2009

ummm... do not like at all....
Sigrid looks angry having to share to spotlight with a bunch of cartoon characters...i did not expect this from Stella!!!

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20-07-2009	11
Kristina V.I.P. Join Date: Aug 2007 Gender: femme Posts: 5,031	Bambi, Flower, & Thumper! Oh wow I really love this! I don't think I would if it wasn't for the Disney animations especially Thumper. Bambi is one of my favorite Disney films so this is just lovely to me. So cute! I have always liked the way Stella McCartney ads seem to incorporate animation aspects into their ad campaigns. I love the idea of taking well known Disney characters that mostly everyone is familiar with & bringing them into the campaign. I am curious to see some more images! Thank you for posting Last edited by Kristina; 20-07-2009 at 12:42 AM.

20-07-2009	15
L.A.Woman85 backstage pass Join Date: Apr 2009 Location: Adelaide Gender: femme Posts: 577	ummm... do not like at all.... Sigrid looks angry having to share to spotlight with a bunch of cartoon characters...i did not expect this from Stella!!! __________________ WARD...MCNEIL...ERICHSEN...KERSHAW...STONE...WERBO WY...DONALDSON 'Deliver me from reasons why, you'd rather cry...I'd rather fly'

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20-07-2009	2
Mchunu V.I.P. Join Date: Sep 2007 Gender: homme Posts: 11,083	i just don't know what to even say... thanks for posting, kimair. __________________ WEBSITE!!! ABOUT-FACE

20-07-2009	3
TheItGirl backstage pass Join Date: Feb 2008 Gender: femme Posts: 948	Hmm. It would be a really good and romantic campaign without the Bambi team... I'm ok with the forest background and Sigrid's pose, but now it looks like a beautiful picture with some 5 year old girl's stickers put on.

20-07-2009	4
carmen_kass fashion icon Join Date: Jun 2007 Location: With Snejana, I'm her maid Gender: femme Posts: 3,447	I love how the owl and deer are giving Sigrid the side eye; like "what the cluck is this?" __________________ **** Move that cone. I'm Lindsay Lohan!" **** Last edited by carmen_kass; 20-07-2009 at 12:23 AM.

20-07-2009	5
TREVOFASHIONISTO V.I.P. Join Date: Jun 2008 Location: N.Y.C. Gender: homme Posts: 11,609	wth is up with the bambi crap i cant even concentrate on the clothes __________________ Maryna.Natasha.Sasha

20-07-2009	6
cottonmouth13 V.I.P. Join Date: Jan 2009 Location: Vladimir Ivanov's Bedroom Gender: homme Posts: 5,498	OMG, how much did they pay to Bambi? __________________ Twitter: @juddttorres

20-07-2009	7
MyNameIs V.I.P. Join Date: Nov 2005 Posts: 12,408	LOL, I love Bambi, so I don't really mind it here. I think it's cute. But shouldn't the title read Sigrid Agren and Bambi by Ryan McGinley? __________________ SNEJANA ONOPKA Last edited by MyNameIs; 20-07-2009 at 12:29 AM.

20-07-2009	9
Lackuiew trendsetter Join Date: Apr 2008 Location: Beijing Gender: homme Posts: 1,082	the Bambi inspiration backfired IMO

20-07-2009	13
mikeijames no tom ford, no thanks. Join Date: Nov 2003 Location: closer than you think. Gender: homme Posts: 5,893	only stella could get away with this sort of politicization of an ad campaign in such a cutesy way. __________________ everything is never quite enough.

20-07-2009	14
Vinciano trendsetter Join Date: Oct 2008 Gender: homme Posts: 1,430	Hope some computer wiz can edit all the nonsense out, could have been the ad of the season without it.