Lookbooks.... - Page 2

stilista · 19-07-2005

Glad you liked the idea Lena and GinaMichele

I agree about getting at least 100 done too! Start making a list of all the boutiques you want to sell to, as well as the magazines you would like an article in and send them out to everyone you can! Keep a few back for enquiries you will get throughout the season too, via your website etc.

Online lookbooks are essential now too, but it's great to have a printed lookbook to go through when making choices for shoots.

GinaMichele - Is it your first season, and do you do a full womenswear collection?

GinaMichele · 21-07-2005

I'm going to take everyone's advice and get 100 lookbooks made. I started making a list of stores I wanted to send them to and I'm already up to 35.

stilista- I did a small collection for Spring. It was only carried in a few stores. I wanted to see what the response was and work out any kinks before expanding. Everything worked out well and now I'm doing a larger collection (about 24 pieces).

tortoisie · 05-08-2005

Does anyone know if which house has their lookbooks instore now?

Ieva · 22-05-2006

Does anyone know how I could get my hand on a designers lookbook? Do you have to purchase them? How does it all work?

*sayan · 22-05-2006

Usually they are distributed to buyers/stores, and it's possible sometimes to look at them in the stores. As to buying them, I've seen some on ebay.

Stylebites · 22-05-2006

I've worked at magazines where hi-res photos from the lookbooks go directly into the issues. Doing a page on 30 fabulous heels and only have 29? You go straight for your shelf of promo cd's and find the 30th pair.

For that reason I suggest you hire a stylist and have her shoot your clothes professionally on a white board. Shoes should be shot from side view and 3/4. Catalogue all the photos on one CD along with a text file of customer prices (if possible) and another with your bio. Send it out to every magazine which features designers (at your level) and watch for surprise "features" to be published!

Good luck!

Lena · 23-05-2006

good point stylebites, but it stands mainly for shoes, bags and accessories..

fashionlives · 14-08-2006

are lookbooks just for designers, or do photographers and stylist have them too?

Tinsley V · 04-07-2009

Milliner Maison Michel has released their Fall 2009 lookbook online photographed by Karl Lagerfeld ... It's really interesting to see. I wish there was some way I could get my hands on one of these books

Quote:

>> For Fall 2009, Maison Michel, whose art director Laetitia Crahay doubles as Chanel's accessories designer, asked her other boss Karl Lagerfeld to photograph the milliner's lookbook. The result is a veritable list of Chanel favorites — Karl's muse Lady Amanda Harlech, Chanel face Heidi Mount, Karl's male model favorite of the moment Baptiste Giabiconi — and plenty of other models including Lara Stone, Angela Lindvall, Sasha Pivovarova, Erin Wasson, plus surprise appearances by Olivier Theyskens and Crahay herself, all donning the latest in Maison Michel's headgear.

hopelessly · 23-07-2009

The new prada lookbook is amazing..... I love the combination of collage, runway, and other shots.

www.prada.com

Also I have picked up a couple of Chanel ones, they just had them at the store. And also they gave a huge stack to my school (fashion school) once just as reference material. They are absolutely stunning.

missrouse · 06-08-2009

how do you get on a mailing list to receive lookbooks from designers?

**BetteT** · 08-08-2009

They are very expensive to produce ... they don't just give them out to anyone. You probably have to be in the biz ... a retailer, a fashion journalist, a stylist ... or a fashion school ... something like that, where you might be able to do them some good by making orders, writing about their line or using their line for your clients.

misspepe · 20-05-2010

Hey Everyone...

I've just got a quick question for people in the fashion business- who is usually in charge of commissioning a label's lookbook?

Just curious x

Avant Garde · 06-08-2012

Does anyone know any good places that are London based to print a short run of lookbooks? Thanks.

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23-07-2009	25
hopelessly windowshopping Join Date: Jul 2009 Location: Melbourne Gender: femme Posts: 21	The new prada lookbook is amazing..... I love the combination of collage, runway, and other shots. www.prada.com Also I have picked up a couple of Chanel ones, they just had them at the store. And also they gave a huge stack to my school (fashion school) once just as reference material. They are absolutely stunning. __________________ My shop My blog

08-08-2009	27
BetteT V.I.P. Mod Squad Leader Design Team Member Join Date: Jan 2003 Location: Los Angeles Gender: femme Posts: 19,343	They are very expensive to produce ... they don't just give them out to anyone. You probably have to be in the biz ... a retailer, a fashion journalist, a stylist ... or a fashion school ... something like that, where you might be able to do them some good by making orders, writing about their line or using their line for your clients. __________________ Bette It's All in the Details! http://www.musecube.com/BetteT/

20-05-2010	28
misspepe windowshopping Join Date: Jun 2009 Location: London Gender: femme Posts: 17	Lookbooks Hey Everyone... I've just got a quick question for people in the fashion business- who is usually in charge of commissioning a label's lookbook? Just curious x

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19-07-2005	16
stilista backstage pass Join Date: Dec 2004 Gender: femme Posts: 774	Glad you liked the idea Lena and GinaMichele I agree about getting at least 100 done too! Start making a list of all the boutiques you want to sell to, as well as the magazines you would like an article in and send them out to everyone you can! Keep a few back for enquiries you will get throughout the season too, via your website etc. Online lookbooks are essential now too, but it's great to have a printed lookbook to go through when making choices for shoots. GinaMichele - Is it your first season, and do you do a full womenswear collection?

21-07-2005	17
GinaMichele windowshopping Join Date: Jun 2005 Posts: 10	I'm going to take everyone's advice and get 100 lookbooks made. I started making a list of stores I wanted to send them to and I'm already up to 35. stilista- I did a small collection for Spring. It was only carried in a few stores. I wanted to see what the response was and work out any kinks before expanding. Everything worked out well and now I'm doing a larger collection (about 24 pieces).

05-08-2005	18
tortoisie Fly my pretties... Fly! Join Date: Oct 2003 Location: Harbin Gender: femme Posts: 9,662	Does anyone know if which house has their lookbooks instore now?

22-05-2006	19
Ieva trendsetter Join Date: Apr 2006 Location: Москва, Россия Gender: femme Posts: 1,154	Look Books Does anyone know how I could get my hand on a designers lookbook? Do you have to purchase them? How does it all work? __________________ there's a pattern in the system there's a bullet in the gun

22-05-2006	20
*sayan front crow Join Date: Aug 2004 Location: 51.22-4.40 Gender: homme Posts: 558	Usually they are distributed to buyers/stores, and it's possible sometimes to look at them in the stores. As to buying them, I've seen some on ebay.

22-05-2006	21
Stylebites front row Join Date: May 2006 Location: Europe/LA/NYC Posts: 320	I've worked at magazines where hi-res photos from the lookbooks go directly into the issues. Doing a page on 30 fabulous heels and only have 29? You go straight for your shelf of promo cd's and find the 30th pair. For that reason I suggest you hire a stylist and have her shoot your clothes professionally on a white board. Shoes should be shot from side view and 3/4. Catalogue all the photos on one CD along with a text file of customer prices (if possible) and another with your bio. Send it out to every magazine which features designers (at your level) and watch for surprise "features" to be published! Good luck! __________________ Stylebites: A Fashion Insider's Blog trends, models, bios & career advice: http://stylebites.blogspot.com/ "Fashions fade. Style is eternal." -Yves Saint Laurent

23-05-2006	22
Lena etre soi-meme Join Date: Jun 2002 Location: europe Gender: femme Posts: 23,969	good point stylebites, but it stands mainly for shoes, bags and accessories.. __________________ @La_Lena_ http://pinterest.com/lenapins/

14-08-2006	23
fashionlives backstage pass Join Date: Apr 2006 Gender: femme Posts: 562	are lookbooks just for designers, or do photographers and stylist have them too? __________________ Always be in touch with your heart - who you really are

06-08-2009	26
missrouse windowshopping Join Date: Jan 2008 Location: philadelphia Gender: femme Posts: 25	how do you get on a mailing list to receive lookbooks from designers?

06-08-2012	29
Avant Garde trendsetter Join Date: Sep 2005 Gender: femme Posts: 1,453	Does anyone know any good places that are London based to print a short run of lookbooks? Thanks.