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15-03-2010
  1
windowshopping
 
Join Date: Mar 2010
Location: London
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Posts: 27
Online fashion marketing
I am just typing up a case study about the recent work we did for LFW. We were working with a London fashion store in order to get their buyers and models tweeting, blogging, facebooking and youtubing on the go whilst they worked there.

It was really cool 'cause it all had to be through Blackberrys but had to intergrate through the store's main well established, accounts. Worked pretty well really.

So cool (in a nerdy way) to be at the "nerve centre" of it all whilst everyone marauds round the chaos on London Fashion Week.

If you'd like I'll post up the report here when I'm done.

Did anyone else do anything similar for LFW (or indeed any other events)?

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15-03-2010
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Join Date: Mar 2010
Location: Brisbane
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Haven't done anything similar but would love to see the report!

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16-03-2010
  3
windowshopping
 
Join Date: Mar 2010
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Quote:
Originally Posted by fivehundred View Post
Haven't done anything similar but would love to see the report!
It was really cool apart from the fact that all these people got to go to LFW and I was back at base monitoring the nerve centre.

I need to schedule an interview with the users to get their thoughts and then type up the case study.

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31-03-2010
  4
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Lee Lee's Avatar
 
Join Date: Nov 2008
Location: UK
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Hi, does anyone have a copy of the Mintel Online fashion UK 2009 report they can email me? It is the full version I am looking for but at 1500 it is too much for me to afford. Thanks

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