Websites and Online Resources to Learn about Business & Technical Aspects of Fashion

julien sorel · 23-04-2006

sorry if this topic has already been discussed, if it has could someone send me the link!

im launching a new clothing line and i am looking for recommendations for books/websites/information on PR???
from a fashion marketing point of view or just PR in general.

thanks.

Lena · 23-04-2006

depends on your location, budget and what the line is aiming at..
hopefully if you give us some more info we may help..

are you looking for showroom or public relations support?

julien sorel · 23-04-2006

i live in montreal canada.
i dont have much of a budget at all.
and everything is still in its embryonic stage....
im not looking to employ anyone at the moment...if that's what you were getting at.
i just want some general information on PR just to learn more about it -- like on simple things like sending out press releases etc...its all kind of new to me. like if i was a first year film student i might get a text book that is very vague and introductory in scope. im looking for something like that but for PR.
i just figured with anything there are usually a few authors/books/websites that are really useful.

MlleB · 23-04-2006

http://www.cliffordpr.com/

I like to read through this firm's case studies. They serve so many different companies and know how to cater to different fields. Perhaps this will help you, or at least it may be a place to bookmark on your computer for future reference. Good luck.

evelyn · 18-08-2009

It seems like there are an overwhelming number of fashion blogs, as well as a lot of career guides, but I'm not finding many personal blogs about the business side of fashion.

I am planning a career as a fashion buyer (attending Parsons next year... deferred admission, long depressing story), but before I take the plunge I'd love to read some personal accounts of this sort of career. Blogs about work in fashion marketing, PR, merchandising, publishing, etc. also welcome.

Again, not looking for "how to" information as much as personal stories. Thanks everyone!

fashionismydrug · 18-08-2009

Not sure of personal accounts, but Business of Fashion is a good way to keep tabs on the industry.

http://www.businessoffashion.com/

**daniellat** · 19-08-2009

thats a great website, ive never heard of it before. thanks!

**BetteT** · 19-08-2009

These threads might have some members posting here, who are buyers (and merchandisers, who are closely related) and who talk a bit about what they do in the threads. Plus, they might have a blog in their signature line. You'll have to read through the entire thread to find the right members .... but you should find the threads helpful, anyway. And I've added threads about the other professions you mentioned, all which may have members who are in those professions ... you just have to do a lot of reading to identify them.

Becoming a Buyer?
Fashion Merchandising
Fashion Marketing
Fashion Journalism
What Education is Needed to get into Magazines / Publishing?
Careers / Jobs / Positions in Magazine Publishing
All about PR = Public Relations
So You Wanna Work in Fashion Editorial /Journalism? Article.
A Career in Fashion Forecasting
Business Graduates in the Fashion Industry?

evelyn · 19-08-2009

Thanks for the help!

MetricSam · 17-07-2010

Does anybody know good blogs which are about the technical aspect of fashion/making clothes? Maybe people who show you the proces of things they are making, or someone who works in the industry or who analyses patterns etc. Thanks!

KissenKatja · 17-07-2010

MetricSam, I'm not sure about blogs that will show the process 1 step at a time since I am looking for that type of blogging as well. I do blog about the clothes I make and I usually show my progress if it's a week-long project or something like that if you're ever interested.

MetricSam · 27-07-2010

It's kinda something like your blog I'm looking for, but on a more professional level (no disrespect to your work though

)
Preferably someone who works in the industry and finds time to write about clothes in a more technical manner; not just, "ooooh, I loved the new Dior collection with all its pretty colours" and then some runway pictures, but something with a bit more substance and maybe behind the scenes material and how the collection actually was made

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17-07-2010	11
KissenKatja front row Join Date: Jul 2008 Location: USA Gender: femme Posts: 223	MetricSam, I'm not sure about blogs that will show the process 1 step at a time since I am looking for that type of blogging as well. I do blog about the clothes I make and I usually show my progress if it's a week-long project or something like that if you're ever interested. __________________ http://peacheeytuesday.blogspot.com/

27-07-2010	12
MetricSam rising star Join Date: Sep 2009 Location: Brussels Gender: homme Posts: 136	It's kinda something like your blog I'm looking for, but on a more professional level (no disrespect to your work though) Preferably someone who works in the industry and finds time to write about clothes in a more technical manner; not just, "ooooh, I loved the new Dior collection with all its pretty colours" and then some runway pictures, but something with a bit more substance and maybe behind the scenes material and how the collection actually was made __________________ "Are you mad? I haven't got anything to wear on public transport!" - Patsy Stone

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23-04-2006	1
julien sorel scenester Join Date: Nov 2005 Posts: 70	Websites and Online Resources to Learn about Business & Technical Aspects of Fashion sorry if this topic has already been discussed, if it has could someone send me the link! im launching a new clothing line and i am looking for recommendations for books/websites/information on PR??? from a fashion marketing point of view or just PR in general. thanks.

23-04-2006	2
Lena etre soi-meme Join Date: Jun 2002 Location: europe Gender: femme Posts: 23,969	depends on your location, budget and what the line is aiming at.. hopefully if you give us some more info we may help.. are you looking for showroom or public relations support? __________________ @La_Lena_ http://pinterest.com/lenapins/

23-04-2006	4
MlleB windowshopping Join Date: Apr 2006 Gender: femme Posts: 15	http://www.cliffordpr.com/ I like to read through this firm's case studies. They serve so many different companies and know how to cater to different fields. Perhaps this will help you, or at least it may be a place to bookmark on your computer for future reference. Good luck.

18-08-2009	5
evelyn windowshopping Join Date: Mar 2009 Location: Los Angeles Gender: femme Posts: 9	Personal blogs on the business of fashion? It seems like there are an overwhelming number of fashion blogs, as well as a lot of career guides, but I'm not finding many personal blogs about the business side of fashion. I am planning a career as a fashion buyer (attending Parsons next year... deferred admission, long depressing story), but before I take the plunge I'd love to read some personal accounts of this sort of career. Blogs about work in fashion marketing, PR, merchandising, publishing, etc. also welcome. Again, not looking for "how to" information as much as personal stories. Thanks everyone!

18-08-2009	6
fashionismydrug backstage pass Join Date: Jul 2009 Location: NYC Gender: femme Posts: 608	Not sure of personal accounts, but Business of Fashion is a good way to keep tabs on the industry. http://www.businessoffashion.com/ __________________ http://adventuresinvanityland.blogspot.com/

19-08-2009	7
daniellat Fashion Designer Mod Squad Member Join Date: May 2006 Location: Mexico Gender: femme Posts: 2,825	thats a great website, ive never heard of it before. thanks! __________________ Fashion Illustration BLOG

19-08-2009	8
BetteT V.I.P. Mod Squad Leader Design Team Member Join Date: Jan 2003 Location: Los Angeles Gender: femme Posts: 19,346	These threads might have some members posting here, who are buyers (and merchandisers, who are closely related) and who talk a bit about what they do in the threads. Plus, they might have a blog in their signature line. You'll have to read through the entire thread to find the right members .... but you should find the threads helpful, anyway. And I've added threads about the other professions you mentioned, all which may have members who are in those professions ... you just have to do a lot of reading to identify them. Becoming a Buyer? Fashion Merchandising Fashion Marketing Fashion Journalism What Education is Needed to get into Magazines / Publishing? Careers / Jobs / Positions in Magazine Publishing All about PR = Public Relations So You Wanna Work in Fashion Editorial /Journalism? Article. A Career in Fashion Forecasting Business Graduates in the Fashion Industry? __________________ Bette It's All in the Details! http://www.musecube.com/BetteT/ Last edited by BetteT; 19-08-2009 at 10:46 PM.