The Significance of Opening/Closing a Show - the Fashion Spot
 
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27-02-2008
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The Significance of Opening/Closing a Show
It's the outfit that looks best to open and it's whichever model it looked best on. (True?)

Do designers actually want certain models to step out first/last? Do they reserve outfits for models they have in mind to open/close?

I can see where first to step out is a big deal, but not last. (Although there is the saing, "Save the best for last.")

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27-02-2008
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I've always looked at it as the 2 models who open and close the shows serve as muses for the designer for that particular collection.

It also opens the doors to the model (if she is a newbie) because the industry will instantly commend her if she opens for Balenciaga or a designer of that level.


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27-02-2008
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BUMP!

Tell me more. I think what r_r_r is saying may be true. I do believe it on some level.

But isn't it just the luck of the draw? It's the model that gets the opening outfit because she looks good in it? (Did I just answer my own question? )

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27-02-2008
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Another BUMP! (My last attempt.)

I know a lot of tFSers have something to say about this.
Or is it just something I imagined up because I think too much?

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28-02-2008
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I have always thought similarly Papa (like usual) =)

I see who opens/closes every show. especially on tfs when people judge based on who opened/closed the most shows each season. But it doesnt really make a difference IMO

Even the shows I have seen personally (MarcJ) it does not seem to be a significant factor

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28-02-2008
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It matters to an extent. The deisgner will usually put the model they like best that season to open or close the show. Opening and closing just makes you more important than the restof the models in the show, signifying that you are "special"....thus more important and a "must have" model. Better yet if you open or close a very important show like Prada. Better yet if you open and close Miu Miu to in the same season like Suvi Koponen did. Everyone goes crazy..

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28-02-2008
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I always thought it's like they are "leading the pack." And always seen first and if they close, you notice them the most because they are the last person you see. And the opener starts the show off. I also think they have the best outfit on.

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28-02-2008
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I also think it has to do with people and their short concentration levels. You would think the designer would want to put his best out first. Outfit wise and then it could also fall over to model wise. It makes you want to watch for more when you see a good opener and then closing, I guess it's just the one that might stick better in your memory. Maybe this might be more clothing wise but the model is the one wearing the clothing, so I guess this could be for both.

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28-02-2008
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^ I agree with everyone. With such short attention-spans these days, the designers want to make a quick impression by giving the 1st model the best outfit.

The people watching the shows may only remember the 1st and last outfits.


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09-03-2008
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I don't know...Valentina has opened Ralph Lauren's shows for years now and a couple of her outfits have been very bland indeed...

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09-03-2008
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^ Well it is Ralph Lauren...


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09-03-2008
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Quote:
Originally Posted by r_r_r View Post
^ Well it is Ralph Lauren...


Hey, he pays the rent...

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09-03-2008
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Quote:
Originally Posted by r_r_r View Post
The people watching the shows may only remember the 1st and last outfits.


i can attest to this.
i've been to shows...
i admit i only remember the 1st and the last outfits.
unless...
a model catches my eye in between...
my attention span is rather limited.


.... it's only coming back to style.com or here
do i actually get a good look at the outfits of prior shows i've been at.

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09-03-2008
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i've always thought that the first and last models are the stars of the runway for that particular show. they get to wear the best outfits and get to open and close, meaning that they are the first and last impressions, (and they do say that you have to make a good first impression.) i seem to think that opening the show is more important than closing, though. and it must mean a heck of a lot among the models, too, i mean... just look at what usually happens with prada models that open and/or close? a lot of them blow up because of it.

i'll never, ever forget when coco rocha opened jean paul gaultier's f/w 2007 show in february of 2007 while step dancing. i loved it, and she has become a favorite of mine ever since.

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Last edited by izzie stevens; 09-03-2008 at 05:43 PM.
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09-03-2008
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Quote:
Originally Posted by izzie stevens View Post
i've always thought that the first and last models are the stars of the runway for that particular show. they get to wear the best outfits and get to open and close, meaning that they are the first and last impressions, (and they do say that you have to maker a good first impression.) i seem to think that opening the show is more important than closing, though. and it must mean a heck of a lot among the models, too, i mean... just look at what usually happens with prada models that open and/or close? a lot of them blow up because of it.
Not necessarily. Some girls walk three times versus an opener or closer who may walk once or twice. Not only that, but the best outfits is highly subjective. I've seen shows up with hideous things. I think it's just the order in which the designer puts the oufits. For example, with Bottega Veneta, Tomas Maier and team stratify the outfits in sets that are styled similarly and complimentary in color. Girls are then fitted in them to see who looks the best in any given outfit: that's typical, outfits are chosen through the fittings except in the cases where the opener is a set in stone thing: ie, Valentina for Ralph, but I believe most houses decide who is opening by who looks best in the opening outfit.

Furthermore, most girls don't know they're opening or closing until they arrive for the show. First face is always good, but depending on the show, closing can be as important: final outfit to lead the walk out, the final statement. The closing outfit is usually the swansong of the entire collection. Like the build up.

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