Quote:
Originally Posted by Scott
so where in that is this substantial coverage of the elder statesman? i've never even heard of the guy nor the label. and truth told,i had a gander at what he does and frankly i don't get what was award-worthy about it. to be honest it should have been somebody a little more design-oriented on a full scale.
anyway,that's what i don't understand--how is that significant to financial support? editorials don't pay and they certainly don't automatically equate to sales. to me that should be a moot point.
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Maybe they were counting the coverage Elder Statesman-dude got when he was the CEO of Tsubi jeans and making 27 million per year (according to the article in the OP).
I think "Editorial coverage" is code for: You need to already be known and liked by fashion insiders. How else can you easily schmooze with all the editors, designers and celebs on hand at the CFDA parties?