fyi- designer collections usually don't make as much money as contemporary collections and licensing....
that is why designers are so keen to do it...
ie- dkny makes way more money and is much more widely distributed than donna karan...
i am sure this was part of the business plan set forth when Diddy invested in the company...
first was handbags and accessories...now this...next will be beauty products/fragrance...
they are looking to build a brand and make LOTS of $$$...
remember that diddy says that ralph lauren is his idol...
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