Well, the first issue of Playboy France was published in 1973, so France has had its own Playboy for quite some time now
But from what I've read, they've changed the whole staff and the 1st issue from the new direction will be this one, and from now on, Playboy France will be more about fashion and will feature work from fashion photographers
(which is gonna be a nice change, because i wasn't really interested in playmates on the covers, photographed by awful photographers
)