Beyond Stereotypical Fashion Campaigns
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Join Date: Jan 2003
Location: Costa Rica
On the same note, Ive loved DIESEL's campaigns most of the time but this "Be stupid" one ... I dunno. I find no rhyme nor reason on it ... there isnt a thing I personally like from it.
Is it possible that you have to be so far disconnected from "reality" and the fact that its not another ad selling jeans but something else completely which makes it work?
Most of the people who really like it are the GOAL audience for the brand, but they're not people who are the shiniest pennies on the bag, if you know what I am saying ..
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