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Originally Posted by Caffeine
At the same time, luxury good is so different from PCs because they differentiate the products so much. It is a diminishing return to the consumers, but even when there is only one better stitch on a Dolce shirt made in Italy than the one made in China, some people will like to pay $500 more. it's really not a easy question...
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The absence of a homogenous product, and the fact that people are willing to pay ridiculous prices (advertising, Veblen goods etc) doesn't change what Prada
should do to be efficient.