Alaïa Winter Spring 2026: Alix, Awar, Binx, Haojie, Lulu & Mona by Shayne Laverdiere

[Jvo723]

 

[BalkaniStaCouture]

ALAÏA Winter Spring 26 Archetypes Campaign



Creative Director: Pieter Mulier
Video: Shayne Laverdiere
Casting Director: Ashley Brokaw
Art Director: Ezra Petronio & Lana Petrusevych
Makeup: Christelle Cocquet
Hair: Damien Boissinot
Models: Awar Odhiang, Alix Bouthors, Binx Walton, Haojie Qi, Lulu Tenney & Mona Tougaard
(maison-alaia.com)

 

[BalkaniStaCouture]

Oh Awar! ❤️🥹❤️

 

[Avonlea]

They needed two art directors for basic look book images?

 

[Creative]

Corner portraits by Irving Penn gone wrong.

 

[FashionPower]

They needed two art directors for basic look book images?

More people from the circle to pay in order to justify 5k viscose dresses and 1k ballerina flats.
Remember though that the worst is yet to come, at Gucci they paid an artistic director to come up with campaigns with models sitting a stool...for like 3 consecutive seasons!

 

[BalkaniStaCouture]