AZ Factory S/S 2024 Paris

vogue28

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Designed by Norman René Devera and Peter Movrin:



VOGUE.COM
 
I like their use of colour but its not on brand with the brand. This seems very commercial.
 
Looking more and more like the Target collaboration we all collectively decided to forget. Not one salvageable look.
 
it's painful to watch because it's clear that richemont isn't investing any money into this brand.
with over 60% of the fabrics in this collection being old stock, it's hard to believe that was a deliberate choice.
they're likely just waiting for some contracts to finish before closing up shop.
 

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