Burberry 'Chinese New Year' Collection 2021: Liu Wen & Wang Xiangguo by Feng Li

Discussion in 'Ad Campaigns' started by Benn98, Dec 31, 2020.

  1. Benn98

    Benn98 Well-Known Member

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    'The Year of the Ox – inspired by the Chinese zodiac'.....

    Photographer: Feng Li
    Stylist: Audrey Hu
    Hair: Issac Yu
    Makeup: Anna Hu
    Cast: Liu Wen, Wang Xiangguo

    [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG]

    Design Scene
     
  2. RaisinBoy

    RaisinBoy Well-Known Member

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    I guess brands need the Chinese customer more than ever, but this is rather sad.

    I really hate that fashion companies turned into corporations that need to churn this sh*t just for the sake of doubling the amount of sh*t next season.
     
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  3. THD96

    THD96 Well-Known Member

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    Well at least they not "dancing". The clothes and bags look like they from Aliexpress.
     
  4. Benn98

    Benn98 Well-Known Member

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    LMAO! The jacket or coat on Liu Wen does look like it's made from cheap, flimsy material.

    I'm not Chinese, so I can't say. But would people actually wear the horn caps? I know Chinese New Year's is a big deal, but this seems a bit....literal verging on dumbed down. It's like telling an American to wear something flag-inspired on 4th of July. Oh wait.....
     
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  5. THD96

    THD96 Well-Known Member

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    That caps is about to be a trending on Tiktok so I think they know exactly what they doing. Personally I think this is Riccardo subtle shade to MW at Givenchy. To remind Matthew to know his places :brows:.
     
  6. WAVES

    WAVES Well-Known Member

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    all the clothes look so cheap :shock:
     
  7. ChicSaks

    ChicSaks Active Member

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    Liu has done her best on this, but still this campaign looks cheap.
     
  8. GivenchyHomme

    GivenchyHomme Well-Known Member

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  9. TaylorBinque

    TaylorBinque Well-Known Member

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    As someone who celebrates Chinese New Year, this look sh*t.
     
    youarearockstar and RedSmokeRise like this.
  10. dfwn2n

    dfwn2n Active Member

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    She’s beautiful but I do not know why her agent booked her jobs that limits to the Asian market only
     
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  11. JohannesL

    JohannesL Well-Known Member

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    I don't have a soft spot for the country, but this concept is very outdated in a way that they believe the Chinese would love it if we are celebrating their cultural tradition. Whatever, very Aliexpress!
     
  12. Nomar

    Nomar Well-Known Member

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    I really don't like how Riccardo has been making these lookbook/campaigns for Burberry. It's just so lazy. On that note, I'm just happy to see Liu and the male model also looks great.
     
  13. BSE

    BSE Member

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    Three reasons: First, she's no longer young, this industry likes newcomers. Two, asian models still have far fewer opportunities than caucasian and african models. Three, the
    coronavirus made it difficult to work abroad. However, she still got Valentino and American Vogue cover in 2020.
     
  14. BSE

    BSE Member

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