Chanel Handbags 2021 by Inez van Lamsweerde & Vinoodh Matadin

Discussion in 'Ad Campaigns' started by vogue28, Mar 16, 2021.

  1. vogue28

    vogue28 Mod Squad Team Leader

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    Zoe Adjani (below), and also set to feature Anna Mouglalis, Rianne van Rompaey, Imaan Hammam and Louise de Chevigny:

     
  2. thiago:)

    thiago:) she's got the look

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    Where is Meisel when we need him?
     
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  3. badgalcrush

    badgalcrush Active Member

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    It been not be the first shoot of the campaign because ...Oh Lord it looks like a paid post instragram from influencers
    I am scared now
    Also why bother with a campaign knowing that the bag is a best seller its like having a campaign for Birkins I don't get it
     
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  4. Lola701

    Lola701 Well-Known Member

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    I like the cast but it should have been done by Meisel or Sadli.

    I wonder who did the styling...

    They used to do it sometimes with Karl. A little publicity does not hurt to keep it consistently in the conversation...Even Hermès sometimes features the Birkin (and for some reason, never the Constance).

    And a nice campaign does not hurt after a year of multiples prices increases on those particular bags.
     
  5. Benn98

    Benn98 Well-Known Member

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    There's a faint Alicia Vikander feel to this that puts me right off. I suppose it's better than Sadl-ey, but I want Meisel!
     
  6. badgalcrush

    badgalcrush Active Member

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    Yes absolutely right I was pointing that because from this preview . It adds nothing new to the table and looks too forced and very commercial to me
    I'm maybe speaking too soon and should wait until all the campaign comes out
    I just hope it won't turn to an instagram campaign.

    Beside that , I can't wait to see Imaan shots
     
  7. mikel

    mikel Well-Known Member

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    I’m here for Imaan.
     
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  8. Gonzalo

    Gonzalo New Member

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    And Claudia Schiffer at home , Mouglalis ♥️
     
  9. fakeawake

    fakeawake Well-Known Member

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    Chanel always does a 'classic' bag campaign every 5 years or so. The last one was for the Boy Bag. They don't have a new 'classic' bag, so they decided to focus on the original.
     
  10. GivenchyHomme

    GivenchyHomme Well-Known Member

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    It's a lovely shot of the bag. Strangely enough, a simple ad like this really can speak volumes about the status of a brand. It's obviously Chanel, but what makes it special? Where is the intrigue behind it? Is it just about a french girl going about town in her expensive handbag? All she's missing is an iPhone and her Starbucks. What kind of story is that? Chanel isn't a brand like Louis Vuitton and Michael Kors that can be sold to the masses. It's very prestigious. Everything needs to be elevated to reflect that. That doesn't mean bourgeois, nor does it mean completely accessible. There has to be a balance. Karl really did make Chanel fun and interesting. Even with some of the strange casting choices the images still made an impact. So far this preview is not promising.
     
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  11. JohannesL

    JohannesL Well-Known Member

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    So Isabelle's daughter is the latest Chanel ambassador? She is better than Lily-Rose and Charlotte though!
     
  12. WAVES

    WAVES Well-Known Member

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    Claudia Schiffer is also on this campaign? DON’T DO THIS TO ME hahaha it’s about time to see meine Claudia again in a Chanel ad!
     
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  13. annikad

    annikad Active Member

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    20210318_071445.jpg 20210318_071430.jpg
    Vogue Spain April 2021
     
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  14. fakeawake

    fakeawake Well-Known Member

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    :angel: looks mindblowing cheap like a Trafalgar Tour advertisement. it looks like shes wearing vintage everything, which is obviously not how to sell new things...
     
  15. HFBvrg

    HFBvrg Well-Known Member

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    what is the point of casting supermodels just to crop their heads off?

    ch1.jpg ch2.jpg
    vanity fair spain
     
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  16. fakeawake

    fakeawake Well-Known Member

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    oh i thought you couldnt fit it on the scanner :ninja:
     
  17. 90sFan

    90sFan Active Member

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    Meisel please. no to this.
     
  18. vogue28

    vogue28 Mod Squad Team Leader

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    Full Campaign:

    [​IMG] [​IMG] [​IMG] [​IMG] [​IMG]

    CHANELC.COM
     
  19. THD96

    THD96 Well-Known Member

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    I like it, very cinematic, very VP miss Vogue is edit.
     
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  20. Lola701

    Lola701 Well-Known Member

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    Truth to be told, it’s a great and even fabulous campaign. It’s relatable and dynamic.
    And I can’t say anything about the bag. I love it, I own it and the campaign reflect the use of a bag...

    Considering that the bag was created by Karl, it could have been great to include some of his clothes tho.

    And I love the fact that we cannot see their faces but still recognize them...And Louise de Chevigny should get more Chanel campaigns.
     
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