Odd campaign, I thought someone snapped the bags in a shop, with the actual campaign at the back. Must say it's not impactful in print. They should've just done a still life campaign. The girls, as much as I like Fran, are a bit distracting.
I like it and I'll enjoy seeing it more than that awful bag campaign they run now. I like how much depth this ad has. It livens up an otherwise boring bag campaign.
I mean, hello... Just look at what it replaces. They ran this ad to death over the past year. I'm tired of looking at it.
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