actually i hate Delon but i think this is such a terrific campaign. this perfume is really "old" now, and it appears and became famous at the same time that Delon did. We got a new males trend and delon was the best representation of that trend...it's a bit the same with miss dior cherie TV commercial, with the song of brigitte bardot, which was the glamorous french actress of the period. she and delon became stars during the same period btw !
this is a retro add who tries to pay tribute to a "gold time" (what we call "l'age d'or" ) and i think they did it great !