One of the most appreciated one is certainly Liu Wen: in China, where she was born in 1988 she's a real star. She's the face of Este Lauder cosmetics company since 2008, the first eastern mannequin to have modeled for Victoria's Secrets; as well as being featured on the Chinese edition of Vogue and Harper's Bazaar, Liu is the testimonial for CK from Calvin Klein's perfume and Gap's. Rumors have her as star of the new fall/winter campaign for Dolce & Gabbana.
Fei Fei is the face of the Spring-Summer 2011 CK One campaign - shot by Steven Meisel - and Dsquared2's, in addition to being one of the protagonists of the fashion shows in 2011 and chosen by for the fall/winter collection by Louis Vuitton.
Finally, among eastern new faces, Sui He was one of the most popular in the latest fashion weeks in Paris and New York, where she trod the runways of Dries Van Noten, Diane Von Furstenberg and Ralph Lauren, who chose her for the new winter campaign.