This may be a silly question, but I am curious about something: Since the seasons/yearly climates are the direct opposite in the Southern Hemisphere, we all know that brands sell the usual FW collections during spring and summer, and the SS collections during fall and winter in countries like Australia, Southern Africa, Argentina etc. But I wonder: which FW collections do they sell? Does the Southern Hemisphere follow fashion a season before us or after us? I know this may all sound silly, but... For instance: did Australia buy the FW 08-09 collections this summer, or FW 09-10 that we are seeing just now in our stores? I know it used to be one season later, but I wonder if the high-demand, far less people buying these clothes in comparison to the Northern Hemisphere, internet and other factors changed this situation in the recent years. Australian or South African members may enlighten me perhaps. Or how is it in Brazil is another question. .