hey soft,thanks 4 your comments.....yeah it says rebels with a cause, unliek the others eds i do this was about a french designers with a social spirit,they create this project KIP and was meant to help dalits (they are called also the untouchables,these are people who are discriminated in India and they are not consider as human beings).the way it helps its giving them work and show the others they could b productive.....the motto of the label is "knowledge is power"....so we wanted to portray the stress and drama of being tied up like they are but at the end they got free.....free their minds.......