Gucci Cruise 2019 by Glen Luchford

Discussion in 'Ad Campaigns' started by Melancholybaby, Sep 21, 2018.

  1. Melancholybaby

    Melancholybaby Well-Known Member

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    [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG]
    vogue.co.uk
     
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  2. GivenchyAddict

    GivenchyAddict Well-Known Member

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    Noah's Ark realness :woot:
     
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  3. artemovartem

    artemovartem Well-Known Member

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  4. KINGofVERSAILLES

    KINGofVERSAILLES Well-Known Member

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    I can't put my singer on why exactly it is, but I feel a quite strong emotional response to this campaign, particularly the accompanying video. I think it's sublime.
     
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  5. ghostwriter10549

    ghostwriter10549 Well-Known Member

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    Thats GENIUS.

    Why can you let me hate you the way I want Alessandro??
     
    Benn98 likes this.
  6. Style Savvy

    Style Savvy Well-Known Member

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    You can't hate on this. Gucci campaigns always have the best concepts.
     
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  7. Benn98

    Benn98 Well-Known Member

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    Lmao, your honesty is so cute!!

    Luchford is a genius! In reality we should be yawning at this because there are faint traces of CK by Willy Vanderperre, but my God, Luchford layered this with so much creativity, narrative, and the styling is superb! I also love how they were clever enough to abandon the 'male/female' cliche of the ark. Absolutely splendid campaign!!!
     
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  8. guimon

    guimon Well-Known Member

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    Asbolutely amazing. It's a shame their collections are so ugly, cuz they ALWAYS deliver when it comes to the campaigns. Just incredible.
     
  9. Nomar

    Nomar Well-Known Member

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    Not as good as some of their other campaigns but I do really like the last shot of the three models in the rain.
     
  10. bluebanter

    bluebanter Active Member

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    This is sublime.

    The shot in the rain on the ship gave me quite an unexpected emotional response.
     
    KINGofVERSAILLES likes this.
  11. Ken Doll Jenner

    Ken Doll Jenner Active Member

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    The execution of the brand's campaign under Michele has always been remarkable. However, given that their collections are now unable to tell apart, the campaigns have all started to blend in.
     
  12. June

    June Well-Known Member

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    Another Gucci campaign I really love!
     
  13. Perickles

    Perickles Well-Known Member

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    I love this! :mowhawk:
     
  14. jorgepalomo

    jorgepalomo Well-Known Member

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    I´m living for this.
     
  15. dior_couture1245

    dior_couture1245 Fat Karl

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    The print campaign images are cute, but the VIDEO is where it's at.

    There's a longer version, but honestly, the short little 1-minute edit (the one that cuts out the models building the ark) is truly beyond. It's so good. So good. It's perfection. So well done, so charming, clever, beautiful, gorgeously executed...I LOVE it.
     
  16. SouthernVogue

    SouthernVogue Member

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    Very Noah's Ark inspired. I love it.
     

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