Heidi to front Franke multi-million ad campaign. Off to the bank... cha-ching!
(Translated)
Rinsed with Heidi Klum
Superstar Testimonial: Heidi Klum is the new face of Franke Kitchen Systems. The company implemented with the top model in June, an international advertising campaign in popular magazines and consumer magazines and on the Internet (with its own micro-site). The manufacturer announced today on his first international press conference in Zurich. The campaign is a very special premiere, the Franke Kitchen Systems on the occasion of his 100th Birthday celebrates: It is the first time ever that a sink manufacturers on consumer advertising. Working with Heidi Klum is the new lifestyle-oriented presentation of Franke, the company said before the 60 journalists who had come.
In addition, the Group announced its results for 2010. Accordingly, sales rose by 4.8 percent to 1.198 billion euros (1.536 billion Swiss francs). And the EBIT rose after a difficult year in 2009 to clear: He laid in 2010 by 23 percent.
moebelkultur.de