In Vogue: The 90s (Hulu & Disney+)

^^^ If you look back at the aesthetic of the mid to late-90s, it was one that was much darker, moodier, even sinister, than the sunny, bright, shiny, saccharine aesthetic of the time of the “Supers” phenomenon that was the early-90s. And Naomi/Kate/Christie etc all adapted to this darker vision of high fashion beautifully— except for Cindy…. She was probably doing informercials for her sofas.


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^^^ If you look back at the aesthetic of the mid to late-90s, it was one that was much darker, moodier, even sinister, than the sunny, bright, shiny, saccharine aesthetic of the time of the “Supers” phenomenon that was the early-90s. And Naomi/Kate/Christie etc all adapted to this darker vision of high fashion beautifully— except for Cindy…. She was probably doing informercials for her sofas.


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Oh I see! Well they do say the 90s could be spilt into two different eras. Late to end of the 90s looks vastly different than early to mid 90s. I think when people romanticize the 90s they are talking about late to end of the 90s.
 
^^^ That’s all a matter of personal preference and taste when it comes to the earlier part of the decade or the later part.

Gianni Versace’s S/S 1991’s show is usually viewed by the masses, the media, and casual fashion fans as the instigator of that ideal of the “Supers”: It’s pure pop. Some really do like the bright, colourful, pop, campy “Supers” era… :shrugs: And by 1997, his Atelier collection’s aesthetic, tone and silhouette reflected the sombre, noir mood of the time. The 97 Atelier collection was his best offering, frankly:



 
It is personal preference. Living through those times, I preferred the influence of a fashion environment where models looked like cheesy superheroes rather than joyless husks, even if the latter suggested more interesting fashion storylines.

We might enjoy reading dark stories, but if the book industry is trying to tell you that you should resemble the victim in real life, it stops being so entertaining and becomes more of a turn-off, even if you can still appreciate the exquisite turn of words being used by the novels.
 
Oh I see! Well they do say the 90s could be spilt into two different eras. Late to end of the 90s looks vastly different than early to mid 90s. I think when people romanticize the 90s they are talking about late to end of the 90s.
When fashion people, industry people talks about fashion in the 90’s, they talks about the mid to late 90’s. When the mass and internet romanticize the 90’s, it’s always about the early 90’s.

The example of Versace is telling. And it’s the same for Chanel. Karl’s and Gianni’s collections were superior in the late 90s to the ones they did in the early 90’s. But in the late 90’s, there were no models bouncing their hips with their hair full of hairspray, twirling endlessly on the runway…

But for fashion people, early 90’s still feels informed by the 80’s. That’s why they likes to refer to designers who made an aesthetic rupture from that time even though they started at that time. Look at Helmut Lang, Margiela and Prada. In essence, they all started in the late 80’s but their radicalism only started to have traction in the mid to late 90’s so they represents that era.

Someone like Thierry Mugler still represents fashion from the 80’s even though he had strong cultural moments in the 90’s.
 
^^^ That’s all a matter of personal preference and taste when it comes to the earlier part of the decade or the later part.

Gianni Versace’s S/S 1991’s show is usually viewed by the masses, the media, and casual fashion fans as the instigator of that ideal of the “Supers”: It’s pure pop. Some really do like the bright, colourful, pop, campy “Supers” era… :shrugs: And by 1997, his Atelier collection’s aesthetic, tone and silhouette reflected the sombre, noir mood of the time. The 97 Atelier collection was his best offering, frankly:




100% agree with you. That Versace show really created the Supers era that we all know and love!
 
When fashion people, industry people talks about fashion in the 90’s, they talks about the mid to late 90’s. When the mass and internet romanticize the 90’s, it’s always about the early 90’s.

The example of Versace is telling. And it’s the same for Chanel. Karl’s and Gianni’s collections were superior in the late 90s to the ones they did in the early 90’s. But in the late 90’s, there were no models bouncing their hips with their hair full of hairspray, twirling endlessly on the runway…

But for fashion people, early 90’s still feels informed by the 80’s. That’s why they likes to refer to designers who made an aesthetic rupture from that time even though they started at that time. Look at Helmut Lang, Margiela and Prada. In essence, they all started in the late 80’s but their radicalism only started to have traction in the mid to late 90’s so they represents that era.

Someone like Thierry Mugler still represents fashion from the 80’s even though he had strong cultural moments in the 90’s.
WOW that makes total sense! Thank you :smile:
 

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