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Discussion in 'Ad Campaigns' started by StockholmFW, Jan 14, 2019.
+ Rianne and Binx:
Getting fed up with Rianne at this point.
They all look bored as hell here and not in a cool way.
Same here. She is boring.
Binx for Marant ?
That's new and a change..
Can she like not with Anna every-single-season? Geez. That is boring!
Love Rianne and IllI never get tired of her. Binx tho... I'll never get her look.
Talking about the campaign, boring as usual and expected.
Boring campaign and these actually looked like backstage shots at the show to me at first. I am really happy for Binx though and Rianne. I don't understand why you are fed up with her. I don't think she's overexposed.. She's been away for quite a long time so it's nice to see so many designers being interested in her after a long break.
Agreed - just leave her in mcqueen.
She does nothing for these photos, this brand or the campaign in general.
Juergen suddenly took almost every major campaign. I don't like the picture but the styling looks great though.
Binx is more believable at Marant than she is at Kors. That one shot of her is more on brand than Rianne's and the other model with her cheesy poses. But so far this campaign looks like a non-event.
Agreed. Whenever I think of Binx in those MK ads on the plane by IV I shudder. So so terrible!!!!!
Guess they didn't even try.
Sorry but I just don't see how this can even be classed as a campaign. For me it's as lazy as Meisel's Versace and Karl Lagerfeld's Chanel efforts - where is the creative direction? The styling? The STORY?! They may as well have just paid one of the runway photographers for a few shots from the show and used those if this is what they're going to put out - it's boring in every sense of the word.
I sometimes wonder whether Marant even needs campaigns. Her cult following is so strong, I find myself checking up each season without being prompted by her campaigns or whatnot. The weak link here is Juergen Teller.
These look like they were shot backstage at the show. Wouldn't be surprised if they were.
Juergen is so lazy.
They must've saved so much money just doing backstage shots.