Jimmy Choo S/S 2019 : Kaia Gerber by Steven Meisel

Discussion in 'Ad Campaigns' started by TZ001, Jan 10, 2019.

  1. TZ001

    TZ001 Active Member

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    uk-dt-hp-box1@2x.jpg
    jimmychoo.com
     
  2. Benn98

    Benn98 Well-Known Member

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    Jimmy Choo by Meisel? He's really like a cat, always landing on both feet!
    It seems there's always someone willing to tighten their belt and commission him for a campaign.

    But like Versace, this one shot does not hold a lot of promise. Looks like it could be a Karl Lagerfeld campaign. Very cold and commercial.
     
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  3. mikel

    mikel Well-Known Member

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    I’m not liking it either.
     
  4. Elite13

    Elite13 Well-Known Member

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    Poor Kaia got the wrong end of the photoshop tool
     
  5. apple

    apple Well-Known Member

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    This doesn’t look like Meisel at all! Commercial and boring.
     
  6. TZ001

    TZ001 Active Member

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  7. xandroh

    xandroh Member

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    Kaia doesn't have the athleisure appeal. Next!
     
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  8. ghostwriter10549

    ghostwriter10549 Well-Known Member

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    The shoe and the bag are so ugly, my God!
    I cant believe that Meisel put his name on it. This images are doing NOTHING for me.

    And how about this background? Soooo ugly.
     
  9. mikel

    mikel Well-Known Member

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    The second shot is slightly better. But everything is ruined by the airbrushed stiffness.
     
  10. guimon

    guimon Well-Known Member

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    I got excited when I read the title, but the images are really boring. This is too commercial. Looks like a Adidas ad. I was expecting glamour, classy, high heels.

    Though Kaia looks stunning, in my opinion. Meisel always brings the best out off of her.
     
  11. Lola701

    Lola701 Well-Known Member

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    Meisel is like Newton now: Straight to the bank.
    The campaign itself is a non-event (Meisel’s involvement here is the event) but the products are Super Tacky.
     
  12. zoom

    zoom Well-Known Member

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    Kaia should always be shot by Meisel. Bland styling, layout, label aside, Gerber looks georgous.
     
  13. 333101

    333101 Well-Known Member

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    Embarrassing. Meisel is taking these brands for a ride with these awful studio campigns
     
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  14. Benn98

    Benn98 Well-Known Member

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    I don't know why Jimmy Choo got rid of Klein and McDean. They were such a great fit for the brand. They've just recently started using Josh Olins as part of a redesign which looked very much like UK Harper's, and just as we got used to that we now have Meisel. They should remember that with each redesign you may actually gain (and lose!) a lot of impulse customers.
     
  15. Perickles

    Perickles Well-Known Member

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    Too commercial. No impact and totally forgettable.
     
  16. elle_gb

    elle_gb Active Member

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    It doesn't work for me personally. Kaia is great she's a good model but the overall is too generic to be a good campaign. Especially the Choo hoodie whatsoever that doesn't fit with anything
     
  17. RMDV

    RMDV Active Member

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    wow this is bad.. looks like sebastian faena... not meisel
     
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  18. phungnam96

    phungnam96 Active Member

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    M/M Paris do the creative direction for this campaign and I am really disappointed too. Powerful team but nothing exciting in the end.
     

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