Longchamp F/W 12.13 : Coco Rocha & Emily Didonato by Max Vadukul

[visualoptimism]

love emily in that one!

 

[Street_a_Licious]

lol Coco, never stop with your faces...

 

[kokobombon]

I like it better than SS. I also prefer Emily over Liisa though neither is a favorite of mine.

 

[anlabe32]

I think it's lovely, very parisian and fun. And Coco shows what a good model she is.

 

[Omnis]

Cute campaign. It's a perfect campaign for Coco, who always has to overpose ..

 

[Mchunu]

I still think it feels too much like something that should be ran a few weeks before Christmas.

 

[Zephons]

new shots

longchamp.com

 

[Nepenthes]

Love the new shots!

 

[emilylin]

more from longchamp.com
I think Coco's expressions are a bit too much when compared with Emily

 

[BenDeGracia]

They look bigger than the background in some of them.

 

[Kpriss]

Whenever I look at Coco in these ads (and last season's), I feel her energy. She's so engaging. I admit she could look like she's overdoing it, but it's like acting - you overdo your makeup, you overdo everything to maximize the impact.

You know who's "overdoing it wrong" in my opinion? Crystal Renn (and no, I'm not talking about these ads, but in general).

 

[Nani]

Making-of der Longchamp-Kampagne 2012/13

https://vimeo.com/47437707

vimeo via annabelle online

 

[Sailor]

Not really feeling it. This reminds me too much of Hermes, probably because of the presence of horses and snowy backdrops and Coco's excessive expressions are too much, to a point where it looks funny.

 

[Nepenthes]

Love the making-of video. Coco is so energetic and memorable unlike so many other models who just stand there looking "natural" and "effortless". I mean that's great too but when it's all you can do, I don't think there's anything special there.

 

[Flashbang]

magazinesdownload.com (Tatler UK October)

 

[Nepenthes]

 

[vogue28]

What the heck happened to Longchamp ads? I loved Mert & Marcus shooting for the brand, Kate Moss and Daria Werbowy being cast et al. The entire campaign looks like something I'd assume to come from a Top Model episode.