Louis Vuitton Soundwalk 2008 : Gong Li, Chen Chong & Shu Qi

[bluedolphin]

按下Play键，彷佛置身中国古老的文化、习俗及历史游踪；听见舒淇、陈冲和巩俐3位女明星，错落在3个城市的爱情故事，娓娓道来。
　　
　　逾一个半世纪以来，LV从贩售行李箱到各项扩展出的精品，「优质旅游」一直是不变的核心价值。LV舒淇、陈冲和巩俐全球同步6月16日起，首度推出Soundwalk有声精品，让旅游进入崭新的经历。
　　
　　为了打响首个MP3声音旅程的第一炮，香港、上海和北京，3个城市；舒淇、陈冲和巩俐，3位巨星，用她们各具风情的性格和丰富的人生经历，为LV第一次推出的有声产品「献声」演出。2008年奥林匹克运动会将是Soundwalk系行「启航」处女作。
　　
　　伴随各个城市独有的背景音乐，在一小时的Soundwalk声音旅程中，语音导游的故事和实际行程完美结合，加上Kurbert Leung与Albert Yu为Soundwalk特别编撰的原创音乐，搭配Shan Sa「The Girl Who Played Go」和中国作家Mei Feng创作的声音剧本，令游者进入虚构而戏剧性的影音体验，同时也是庆祝出版10周年的「路易威登旅游指南」。

listening:

http://preprod-louisvuitton.clicmobile.com/travis/lv/Src/
　　
GongLI for beijing ,ChenCHONG for shanghai, ShuQI for konghong

shuqi for konghong

chen chong for shanghai

gongli for beijing


yule.com.cn/

 

[bluedolphin]

big pixs




same

 

[vogue28]

thank you.
can someone explain this campaign to me? (i don't get what it is for)
thanks in advance.

 

[kuli_trendy]

yeah me too. is that just a representation of LV store in Asia?? or it's just another TVC campaign??

 

[mikel]

I don't get it either.

 

[vogue28]

Thank god I am not the only one. I was scared to say "i didnt get it"

 

[mikel]

where are the bags?

 

[Diorette]

I'd like an explanation too. I don't get what this is...

 

[vogue28]

I know, you cannot even tell it is LV. No bags, shoes e.t.c

 

[Milho]

it's sort of a short film which will be out on June 16th, telling of 3 love stories performed by the 3 actresses (maybe they sing in it too??) in 3 of the most famous cities in China: Beijing, Shanghai and Hongkong, and celebretes the 10th anniversary of "Louis Vuitton Tour Guide" as well.

 

[vogue28]

^ thanks for the info

 

[Bahiyya]

Gong Li!

LV made a China tour guide?

 

[kissmesweet]

An interesting campaign and beautifully photographed. Gong Li and Shu Qi photograph so well.

 

[miwa]

Gong Li! All the women look fantastic. The campaign is nice and I'm looking forward on seeing more.

 

[sylen]

shu qi looks beautiful and frech!

 

[Milho]

Gong Li!

LV made a China tour guide?

perhaps it's just a periodical for promoting purpose I guess

 

[Milho]

^ thanks for the info

you're welcome

 

[Bahiyya]

perhaps it's just a periodical for promoting purpose I guess

Ahh, ok, thanks for explaining . Whatever brings me more Gong Li .

 

[svsk_sk2]

I know, you cannot even tell it is LV. No bags, shoes e.t.c

actually i think that's the beauty of it... as it's not like an advert or anything so anything too 'hard-sell' would look a bit strange i guess...