While this is not his best collection, i really like it!
This is fun and somehow fresh and the color palette is just delicious. Marc is a great and maybe an underrated colorist...
In terms of excess, he will never top his S/S 2016 which for me was a masterclass in that form.
It's funny but for the second season in a row, i see a parallel between Tom & Marc. Tom collection was about his fantasy, what makes him want to be a designer and what made his success. And for Marc, i feel like this is a bit of the same: The references to Saint Laurent, to early Karl for Chanel collections, some references to 70's & 80's Couture and even costumes he could have seen at Broadway or watched on TV. The "What made his success" part is very much the obvious references to his past work at Vuitton and his own brand: from the slip dress opening the show to the wide legged or Carrot pants, or the twin-sets he did at Vuitton to the ruffles, the dots, the color palette of his own brand. Even the styling trick of a sweaters belted with a velvet bow is something he has done before.
It all looks familiar because of course, it evoke recent fashion (Valentino Couture) but it's much more than that. What i love is that beyond the circus, there are still clothes that are desirable and made in the most exquisite way. The oversized grey sweater in Lurex, the sweaters with velvet bows, the babydoll dress on Adut and the dress after which has a very Lanvin by Elbaz vibe to it are just pieces that i would love to wear right now.
It will take time for Marc Jacobs, the brand, to recover. The majority of the revenue came from the brand they discontinued. But it's also great to see that Marc is still cashing on his greatest value in order to recover: creativity and fun all in fabulously made clothes.
I still think that the brand is having an identity crisis but this is needed because it gives the feeling or the illusion of High Fashion.
Nostalgia is good but as much as i enjoy this collection, Marc is at his best when he focus on today and on women's frivolity.