straight from mastermind JAPAN official press info:
mastermind JAPAN - an eclectic mix of sport, street and elegance distinguished by cutting-edge luxury fabrics developed in Japan.
For men of style and taste who want the best, this casual collection is packed with fun, urban, contemporary items
In feudal Japan there existed many intricate techniques for making fabric
The construction of high quality fabric was also inextricably linked to the Japanese perception of enlightenment and the pursuit of life’s natural beauty.
However, over time these cultural aspects began to fade.
mastermind JAPAN seeks to rediscover this culture and apply it to contemporary fashion design. Specifically, the brand makes ues of Japanese craftsmanship;
from the intricate weaving and embroidery techniques of kimono to ancient braiding techniques used in the construction of armor.
mastermind JAPAN also places great importance on the sense of flow inherent in the Japanese aesthetic.
Taking its cues from the Japanese concept of 'wa' it draws on the beauty inherent in nature. Homma references contrasts found within nature - the way spectacular power and destruction is interwoven with tranquility, beauty and birth.
Homma attaches a special significance to the symbol of the skull.
"To me the skull symbolizes a fight until death to fulfill one’s destiny! " he says.
Skulls are a poignant motif in Buddhism and other religions where it is representative of the cyclical pattern of existence and the fact that beauty can be found in both life and death. "The skull stands for impartiality," adds Homma. "Because all living things must eventually die."
Colette, Hobbit/ France, Maxfield, Alan Bilzerian / USA, Richard Kidd / Canada, Dantone, / Italy, Vertice, BUGIE / UK, Qualtier 206 / Germany, Joyce / Hong Kong, CLUB21 / Singapore
Loveless, Isetan, Beams, HPH /Japan
And other 41 shops in Japan.
Designer Profile
Masaaki HOMMA
2006 Collaboration for RedBro scooter CP250MMJ.
Presented of 2006-07 AW Collection at a private exhibition in a Paris Hotel.
2005 Presented The show ! at the Tokyo Collections.
Collaboration for Goyard. Presented of 2005-06 AW and 2006 SS Collection at a private exhibition in a Paris Hotel.
2004 Collaboration for Walt.Disney
Collaboration for Swarovski / Dazed C. Magazine.
Presented 2004-05 AW and SS 2005 collection at a private exhibition in a Paris Hotel
2003 First show at Paris expo. Participates in Le DOME and CASABO in Paris
2002 Participated in PITTI UOMO, Florence, TRANOI, Paris and MAGIC, Las Vegas
Neo-Color Grand Prix winner
2001 Presented third show sponsored by Neo-color at Quest Hall
Participated in SEHM and TRANOI in Paris.[/font]
2000 Presented second show at the Tokyo Collections for AW 2000-01.
1999 Debut show at the Tokyo Collections for SS 2000.
1998 Presented first exhibition in Omotesando, Tokyo.
1997 Established mastermind JAPAN Co.,Ltd.