Eau d'Orange is incredible, I just wish it lasted longer!!! I tend to use the whole line of products and that can get me through most of the day with the scent still being there.
You said not too expensive and so I am in love with Guerlain's new L'Instant for men. It's $49 for 2.5 oz. Guerlain created a new category of fragrance with L'Instant, very exciting.
CREED is my fav. though and I love a few Bond scents and also ETRA and Palais Jamais from ETRO are great too, but Palais tends to be somewhat heavy.
A really fresh scent that not many people are aware of is DARPHIN pour lui which is really incredible too.
You can't get RUSH for men in GUCCI anymore, I am almost positive that both ENVY and RUSH were discontinued, whats left is on the market. Of course, you'll still be able to buy it for years to come. Just look at Nobile.